Australasian Leisure Management
Aug 12, 2024

JETSET Pilates to launch its milestone first international studio in Melbourne

US - based luxury Pilates brand, JETSET Pilates®, will be launching its first studio outside of the US at Glenarm Square, Glen Iris located in Melbourne’s south-east with an opening planned for late Spring 2024.

JETSET Pilates - a luxury fitness phenomenon known for its blend of traditional and modern Pilates - has over 50 locations in development across more than 15 cities in the US.

Game of Thrones actress Sophie Turner, model Candice Swanepoel, Netflix star Batsheva Haart and NBA athlete Jeff Green are among some of the celebrities, models and professional athletes who have been spotted at JETSET Pilates studios in the US.

JETSET Pilates offers 50-minute sessions with a focus on controlled, mind-muscle connection, delivering dynamic choreography, energising music with DJ-curated playlists, and transformative results.

Since its inception in Miami Beach in 2010, the female founded brand has experienced significant growth. Expanding into franchising in 2022, JETSET Pilates now has over 50 franchised studios established or in development, across Florida, New York, California, Texas, Georgia, Utah, Colorado, North Carolina. Washington DC and Massachusetts, with an additional 550 locations in their sights.

JETSET Pilates Glen Iris will feature 16 custom-made JETSET advanced reformers, with the studio design embodying the brand’s sleek, modern aesthetic, ensuring every class is an experience worth sharing. Amenities will include thoughtful touches such as the signature brand scent, custom apparel, dedicated client concierge, outdoor seating area and social media-friendly mood lighting.

Melbourne native Kathryn Woodfine is the franchise partner behind JETSET’s arrival in Australia, having recently returned after 13 years in the US. Passionate about fitness, natural health and wellness, Woodfine has been frequenting gyms and fitness studios around the US, Australia, and New Zealand for over 20 years and considers the JETSET experience unmatched in the boutique fitness space.

Woodfine enthused “I am excited to be part of the growth of JETSET Pilates, bringing the brand to the city that holds my heart. I love the results, expertly curated playlists and elite instructors. The entire ambiance is unparalleled.

“We were meticulous in finding the best location in Melbourne for JETSET’s milestone first international studio and I look forward to building a strong community where self-care is prioritized in a welcoming and vibrant space.

For Tamara Galinsky, JETSET Pilates Founder and Brand President, the expansion into the Australian market is a natural next step for the brand.

Galinsky adds “with JETSET Pilates Glen Iris being the first JETSET studio outside of the US, we’re fulfilling the intention of making JETSET’s elevated Pilates experience accessible on a global scale.”

To celebrate JETSET’s international launch in Melbourne, complimentary preview classes will be offered for the first two weeks of opening, as well as a limited number of exclusive Founders Unlimited Memberships and Pre-Opening 10 Class Packs.

Visit jetsetpilates.com.au for opening updates, pricing, class times, and other news.

Image. Credit:JETSET Pilates

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