Australasian Leisure Management

News: Marketing

Achievement acknowledged at 2024 Victorian Sport Awards
Winners have been announced for the Victorian Sport Awards (VSAs), honouring the Victorian sport and active recreation industry for achievements made during the 2024 calendar...
Jun 4, 2025
Sport /
Marketing /
Recreation
Pip Harrison to depart Tourism Australia
Tourism Australia Managing Director Pip Harrison has announced that she is to step down from the role in August to take on a new position in the United Araba Emirates. Promoted...
Jun 4, 2025
Marketing /
Tourism
Shaw and Partners Coolangatta Gold to deliver new format for surf sport athletes and spectators
After celebrating its 40th anniversary last summer, the Shaw and Partners Coolangatta Gold is delivering an exciting new development which will see all athletes from the Shaw...
Jun 4, 2025
Events /
Sport /
Marketing /
Aquatics
Expressions of Interest open for Jubilee Stadium Naming Rights
Georges River Council has opened an Expressions of Interest (EOI) for the naming rights of Jubilee Stadium. The naming rights agreement is for a period of three years, with the...
Jun 3, 2025
Sport /
Marketing /
Venues
Victorian Government announces free tickets for children in AFL Round 21
Victorian Minister for Tourism, Sport and Major Events, Steve Dimopoulos has today announced that tickets for AFL round 21 matches in Victoria will be free for children aged 14...
Jun 2, 2025
Sport /
Marketing /
Venues
SWIM and Australasian Leisure Management announce new partnership
Australasian Leisure Management is delighted to announce a partnership with SWIM Coaches and Teachers Australia (SWIM) - the nation's peak body for swimming coaches, teachers...
Jun 2, 2025
Sport /
Marketing /
Safety /
Education /
Aquatics
Sustainable water management at Western Australian aquatic facilities recognised at Waterwise Aquatic Centre Program awards
Western Australian aquatic facilities including the Mandurah Aquatic and Recreation Centre and Swan Active Ballajura have been recognised for excellence in water management at...
Jun 2, 2025
Marketing /
Recreation /
Aquatics /
Environment
New Zealand's largest business events showcase 'MEETINGS' to commence in Auckland
New Zealand's largest business events showcase, MEETINGS, will begin next week at Auckland Showgrounds attracting more than 550 buyers who will meet exhibitors on 253 stands...
Jun 2, 2025
Events /
Marketing /
Tourism
Brisbane tourism delivers record $12 billion in economic activity
Brisbane’s tourism industry contributed $12.1 billion to the city’s economy in the year to June 2024, up 12.3% year-on-year. The latest data from Tourism Research Australia...
Jun 1, 2025
Events /
Marketing /
Tourism
Anytime Fitness and Apple Fitness+ launch joint venture to elevate member experience
Anytime Fitness has today announced that it is teaming up with Apple Fitness+ to offer members an unmatched digital and in-person fitness experience. From today, all Anytime...
Jun 1, 2025
Marketing /
Wellness /
Technology /
Fitness
Tasmania Football Club makes key commercial appointment
The Tasmania Devils have revealed the appointment of James Creak as General Manager Commercial and Partnerships. Described as a key appointment in "building the commercial...
Jun 1, 2025
Sport /
Marketing /
Finance
STRONG Pilates launches brand campaign to disrupt leading fitness genre 
Fast-growing, Australian-born fitness franchise STRONG Pilates has today launched its new brand campaign ‘More Than Pilates’ which is designed to disrupt the traditional Pilates...
Jun 1, 2025
Marketing /
Wellness /
Fitness
Destination NSW launches new campaign to promote Sydney beyond its postcard attractions
While Sydney may be one of the most recognisable cities in the world, a new brand campaign launched today by Destination NSW, showcases what lies beyond the postcard...
Jun 1, 2025
Marketing /
Tourism /
Culture /
Arts
Asia-Pacific leads trending tourism destinations
Asia-Pacific is home to eight of the world’s top 15 trending summer (Northern Hemisphere) travel destinations, according to Travel Trends 2025, the annual Mastercard Economics...
May 31, 2025
Marketing /
Tourism /
Finance
Australian Ski Areas Association to rebrand as Snow Resorts Australia
After more than four decades operating under its current identity, the Australian Ski Areas Association (ASAA) Board has approved a new name and identity for the organisation -...
May 29, 2025
Marketing /
Tourism /
Recreation /
Snowsport
Tamworth Regional Council launches new tourism campaign ‘Think Country’
Tamworth Regional Council has launched a new tourism campaign, coined ‘Think Country’, with a focus on food, arts and culture, nature, and experiences and aimed at driving...
May 29, 2025
Marketing /
Tourism /
Culture
WNBL reveals new ‘Ready to Rise’ new brand identity
The Women’s National Basketball League (WNBL) has launched a re-imagined brand identity focussed on a bold statement that women’s basketball in Australia is ‘Ready to Rise’. In...
May 29, 2025
Sport /
Marketing
Sport NSW announces 2025 Community Sport Award finalists
Recognising the outstanding achievements and contributions of individuals, clubs and organisations to community sport across NSW, Sport NSW has announced the finalists for the...
May 29, 2025
Sport /
Marketing /
Recreation
Fitstop launches new campaign ‘Athletically You’
According to fast growing functional fitness franchise, Fitstop, being fit in 2025 has nothing to do with aesthetics - and everything to do with how we move, feel, and connect....
May 26, 2025
Marketing /
Fitness
Australian insurance company GIO returns as NSW Rugby League major partner
Australian insurance company GIO, who have previously been a partner of NSW Rugby League (NSWRL) have signed a multi-year agreement. NSWRL has welcomed back GIO as a major...
May 25, 2025
Events /
Sport /
Marketing /
Insurance
New Chief Marketing Officer appointment announced for combined Legends and ASM Global business
Global premium experiences company Legends has announced the appointment of Matt O’Neil as Chief Marketing Officer of the combined Legends and ASM Global business. Advising of...
May 23, 2025
Sport /
Marketing /
Venues /
Technology /
Entertainment
AUSTSWIM launches courses to meet demand for aquatic fitness instructors
AUSTSWIM, the national organisation for the teaching of swimming and water safety has announced a new course to meet the demand for aqua exercise instructors. Set to run at six...
May 22, 2025
Marketing /
Safety /
Education /
Aquatics /
Fitness
2025 Healthy Ageing Summit to explore growing seniors fitness market
Set to be held next week, the 2025 Healthy Ageing Summit is preparing to equip health, wellness and allied professionals with the knowledge and tools needed to support the vital...
May 22, 2025
Marketing /
Education /
Wellness /
Fitness
Livingstone Shire Council names new aquatic centre after local sporting identity
Livingstone Shire Council has endorsed the naming of its new Cooee Bay Aquatic Centre after a local sporting pioneer. A motion at the Council’s most recent meeting, submitted by...
May 21, 2025
Marketing /
Recreation /
Aquatics