Vivaticket and Digonex link to offer dynamic pricing option

Ticketing and access control solutions Vivaticket has announced a strategic alliance with Digonex, a leading provider of dynamic pricing solutions for the attraction and live entertainment industries.

As a result, Vivaticket clients can now benefit from access to Digonex’s dynamic pricing services which enables clients to optimise revenues while expanding their market by maximising capacity, enhancing accessibility and utilising greater operational efficiencies.

Each client solution is tailored by Digonex’s team of PhD economists and skilled software developers, depending on the client’s individual objectives.  

Announcing the alliance, Digonex President and Chief Executive, Greg Loewen advised “joining forces with Vivaticket allows us to provide our trusted dynamic pricing services to a broader array of established attractions and tour operators.

“We look forward to helping many of Vivaticket’s iconic global clients get even more value from the Vivaticket ecosystem.”

Digonex’s client base includes cultural institutions, tour operator sectors and entertainment venues. The company’s technology is the result of nearly two decades of research and development in pricing science.

Vivaticket offers a wide range of services as a major international operator in the creation, production, marketing and management of integrated electronic ticketing and access control systems. The group’s philosophy is to deliver a ‘unique turnkey offer’ related to the management and organisation of events, helping make each event it partners with, a great success.

Vivaticket Executive Chairman, Luca Montebugnoli added “Vivaticket is excited to partner with Digonex to provide enhanced dynamic pricing capabilities for our clients.

“The technology of our two companies is the perfect match for helping our clients achieve maximum revenue results.”

Digonex is owned and operated by Emmis Dynamic Pricing, LLC, which is majority-owned by Emmis Communications Corporation.