News: Marketing
Katapult 2030 Trends Report charts future for themed entertainment industry
A newly released report from UK-based themed attractions, experiences and destinations design team Katapult has looked at how consumer behaviour megatrends will change the...
Jan 27, 2025
Marketing /
Tourism /
Attractions /
Technology /
Entertainment
Ticketbooth and Audience Republic partner to introduce new CRM and marketing tools
Ticketbooth, a product of Leap Event Technology, has extended its partnership with all-in-one event marketing platform, Audience Republic to provide clients with access to a...
Jan 27, 2025
Marketing /
Venues /
Technology /
Entertainment /
Ticketing
Ignite Fitness Business returns in March
Following sell-out events in 2024, independent gym owner Mel Tempest, founder of the Ignite Fitness Business events series, has announced that the program’s first event of the...
Jan 27, 2025
Marketing /
Education /
Finance /
Wellness /
Fitness
Myzone establishes global industry advisory group
Jay Worthy, Global Chief Executive at Myzone, the leading heart rate monitoring fitness wearable brand, has assembled a global industry advisory group to provide the business...
Jan 26, 2025
Marketing /
Wellness /
Technology /
Retail /
Fitness
Australian Festival Industry Conference releases call for speakers
The Australian Festival Industry Conference (AFIC) is inviting expressions of interest (EOIs) from speakers for this year’s event in Brisbane – being held on 8th and 9th...
Jan 21, 2025
Events /
Marketing /
Venues /
Entertainment
VTIC appoints two new skills-based directors
Having finalised its elected Board appointments at its 2024 Annual General Meeting in October last year, the Victoria Tourism Industry Council (VTIC) has announced of the...
Jan 21, 2025
Marketing /
Tourism /
Attractions
Momentus Technologies continues as EVANZ Premium Partner
The Entertainment Venues Association of New Zealand (EVANZ) has announced that Momentus Technologies have re-signed as Premium Partner to continue their support during 2025....
Jan 21, 2025
Sport /
Marketing /
Venues /
Technology /
Entertainment
WNBL partners with ‘Share the Dignity’ on delivering feminine hygiene products
The Cygnett Women’s National Basketball League (WNBL) has partnered with national charity ‘Share The Dignity’ to deliver a third instalment of ‘Fighting Period Poverty Round’...
Jan 20, 2025
Sport /
Marketing /
Wellness
Former Minister Stuart Ayres named as new Chair for NSW Tourism Association
The NSW Tourism Association has announced the appointment of a new board of directors led by former NSW Sport and Tourism Minister Stuart Ayres as independent Chair. Welcoming...
Jan 20, 2025
Marketing /
Tourism /
Attractions
Queensland Firebirds reveal Tribal Sport as official apparel partner
The Queensland Firebirds have announced leading Queensland sportswear company Tribal Sport as the club’s Official Apparel Partner for the 2025 Suncorp Super Netball season....
Jan 20, 2025
Sport /
Marketing /
Finance /
Retail
Singapore Tourism Board Oceania partners with global creative and marketing agency Komodo
Singapore Tourism Board Oceania has teamed up with global social media and influencer marketing agency, Komodo to launch the world’s first gamified TikTok travel miniseries,...
Jan 20, 2025
Marketing /
Tourism /
Culture /
Arts
NBL announces extension of Mitsubishi sponsorship
Mitsubishi Motors Australia will continue as the NBL’s Major Partner and Official Vehicle Partner after a new deal was agreed that will extend the sponsorship through to the end...
Jan 18, 2025
Sport /
Marketing
New Stats Perform report shows sports’ excitement about the transformative potential of AI
A newly published report has revealed that sports media organisations and sponsors are excited about the transformative potential of artificial intelligence on helping grow fans...
Jan 17, 2025
Sport /
Marketing /
Venues /
Technology /
Entertainment
Think tank report suggests future action for aquatic fitness growth
A newly released report based on discussions at last year’s Aqua Summit and Aqua Industry Forum in Sydney has called for stakeholders in aquatic fitness to modernise the...
Jan 16, 2025
Marketing /
Wellness /
Aquatics /
Fitness
UNSW Beach Safety Group researcher calls for ‘consensus’ on water safety messages
With the summer period seeing a rise in drownings, Samuel Cornell, a University of NSW PhD Candidate, has questioned the effectiveness of marketing campaigns designed to...
Jan 15, 2025
Marketing /
Tourism /
Safety /
Education /
Recreation
UTMB World Series partners with global trail running brand Aonijie
UTMB World Series has entered into an exclusive three-year partnership with Aonijie, a globally renowned brand specialising in trail running equipment. Aonijie will become the...
Jan 14, 2025
Events /
Sport /
Marketing /
Finance /
Retail
New World Rugby partnership looks to redefine fan experience
World Rugby has announced an exclusive agreement with Sports Travel and Hospitality (STH) which it says will “redefine the premium fan experience” through the next three men’s...
Jan 10, 2025
Sport /
Marketing /
Venues /
Technology
Live Nation Concerts names new Senior Vice President of Artist Development and Global Touring
Live Nation has today announced the appointment of Milly Olykan as Senior Vice President of Artist Development and Global Touring. Joining the company’s Concerts division in...
Jan 10, 2025
Events /
Marketing /
Venues /
Entertainment
Water safety knowledge and confidence boosted via Float to Survive with GOswim campaign
Belgravia Leisure’s GOswim program saw over 60,000 GOSwim students in almost 80 swim school locations across Australia absorb the Float to Survive with GOswim message, with a...
Jan 9, 2025
Marketing /
Safety /
Education /
Aquatics
Aardman and Spacetoon partner to deliver ‘Shaun the Sheep’ to MENA region
Multi-award-winning independent animation studio Aardman has strategically partnered with Spacetoon, an international media and entertainment conglomerate directed to families...
Jan 9, 2025
Marketing /
Attractions /
Entertainment
Pirelli and Australian Open sign partnership
Pirelli and Australian Open have signed a partnership deal which sees, Pirelli from 2025 become the Official Tyre Partner of the Australian Open, which starts on Sunday 12th...
Jan 8, 2025
Events /
Sport /
Marketing /
Retail
Starmax Fencing champions young fencers in Malaysia
Malaysia's premier provider of fencing equipment, Starmax Fencing, has announced an equipment sponsorship deal with Saif Nordin, one of Malaysia's most promising young athletes...
Jan 8, 2025
Sport /
Marketing /
Retail
Binance partnership delivers design opportunity for Australian Grand Prix fans
Binance, a global cryptocurrency exchange, has partnered with BWT Alpine Formula One driver, Pierre Gasly, to give fans the chance to design his helmet for the season-opening...
Jan 8, 2025
Events /
Sport /
Marketing /
Design /
Finance
Tourism Victoria removes social media post describing unpatrolled Mornington Peninsula beach as a ‘pristine swimming spot’
Number 16 beach, on the Bass Strait side of Rye, is described on the Visit Victoria website as “recommended for experienced surfers only” as it is not patrolled by lifesavers....
Jan 5, 2025
Marketing /
Tourism /
Safety /
Recreation