News: Marketing
New Zealand Members of Parliament reach halfway mark of 'Fit 4 Office' Challenge
Exercise New Zealand has advised that at the halfway mark of the Fit 4 Office (F4O) Challenge, New Zealand Members of Parliament from across the political spectrum are proving...
Mar 19, 2025
Events /
Marketing /
Wellness /
Technology /
Fitness
Hockey Australia extends partnership with ASICS until LA 2028
Hockey Australia has today announced a three-and-a-half-year partnership extension with apparel and footwear giant, ASICS. ASICS will remain the Official and Exclusive Footwear...
Mar 18, 2025
Events /
Sport /
Marketing /
Retail
International visitor survey sets out to improve travel experiences in the Pacific
As part of the Pacific Tourism Data Initiative (PTDI), the Vanuatu Tourism Office (VTO), in partnership with the Pacific Tourism Organisation (SPTO), has announced the...
Mar 18, 2025
Marketing /
Tourism /
Government
WNBL announces record-breaking 2024/25 Season and all-time high level of interest
A record-breaking 24/25 season has been delivered by the Cygnett WNBL, strengthening its position as one of the world’s premier women’s basketball leagues. The level of interest...
Mar 17, 2025
Events /
Sport /
Marketing
Hong Kong Tourism Board launches campaign to inspire visitors to engage in Green Travel
The Hong Kong Tourism Board has launched a new campaign ‘Four Corners of Hong Kong’ – a video series inviting visitors to explore the four points of the compass in Hong Kong and...
Mar 17, 2025
Marketing /
Tourism /
Environment
Sport Australia Hall of Fame marks 40th anniversary and welcomes Harvey Norman as Gold Sponsor
The Sport Australia Hall of Fame is celebrating its 40th anniversary in 2025 - marking 40 years of being the guardian of 180 years of Australian sporting history, honouring the...
Mar 17, 2025
Events /
Sport /
Marketing
Tourism NT launches new campaign inviting Australians to ‘fall in love' with Alice Springs
This month, Tourism NT is inviting Australians to ‘fall in love with’ Alice Springs through its ‘Love Letters to Alice’ campaign - a heartfelt celebration of connection,...
Mar 15, 2025
Marketing /
Tourism
Survey shows record attendance at Australian sporting events in 2024
26.2 million fans attending ticketed sporting events in Australia in 2024 - a 9% increase from the previous year, according to a just released report by sport marketing agency...
Mar 13, 2025
Sport /
Marketing /
Venues /
Ticketing
F45 Training announces launch of FIT
F45 Training, a leading global fitness community, has announced the launch of FIT (Functional Inspired Training) - a unified ‘House of Brands’ that brings together its key...
Mar 13, 2025
Marketing /
Education /
Wellness /
Fitness
Dubai World Trade Centre Authority announces launch of new sports, entertainment free zone cluster
The Dubai World Trade Centre Authority (DWTCA) has announced the launch of the UAE’s first dedicated sports and entertainment business cluster within the Free Zone environment....
Mar 13, 2025
Events /
Sport /
Marketing /
Venues /
Entertainment
Visit Sunshine Coast launches campaign to attract visitors following ex-Cyclone Alfred
The Sunshine Coast tourism industry is ready to welcome visitors post ex Cyclone Alfred with accommodation, attractions, restaurants and tours open and back to business as...
Mar 13, 2025
Events /
Marketing /
Tourism
AFL launches new brand platform to engage younger audience
The AFL is aiming to reach younger audiences through a refreshed brand platform and campaign message titled ‘Get in on it’ for the 2025 Toyota AFL Premiership Season. Developed...
Mar 13, 2025
Sport /
Marketing
Zoos Victoria achieves quality tourism sustainable accreditation across all four attractions
The Victoria Tourism Industry Council (VTIC) has announced that Zoos Victoria’s Kyabram Fauna Park has joined Melbourne Zoo, Healesville Sanctuary and Werribee Open Range Zoo in...
Mar 10, 2025
Marketing /
Attractions /
Environment /
Zoos
Carlton Football Club's home will continue to be known as IKON Park following contract renewal
The home of AFL’s Carlton Football Club will continue to be known as IKON Park following IKON Services Australia having renewed their contract for an additional three years,...
Mar 10, 2025
Events /
Sport /
Marketing /
Venues /
Environment
United Nations FAO appoints Harlem Globetrotters as Goodwill Ambassadors
The Food and Agriculture Organization of the United Nations (FAO) has appointed the world renowned American exhibition basketball team - Harlem Globetrotters - as Global...
Mar 10, 2025
Sport /
Marketing /
Education /
Wellness /
Environment
Thailand Prime Minister welcomes Trip.com Group input on enhancing tourism promotion strategies
A meeting between Prime Minister of Thailand, Paetongtarn Shinawatra and Bo Sun, Chief Marketing Officer of Trip. com Group, a leading global online travel platform, underscored...
Mar 10, 2025
Marketing /
Tourism /
Hospitality
The Conference Company acquired by Uno Loco Group
The Conference Company has been acquired by creative agency - the Uno Loco Group - bringing together two highly regarded organisations in the New Zealand industry. Combining the...
Mar 7, 2025
Events /
Marketing
Geohex takes on naming rights for Wagga Wagga’s home of rugby league
Australian-made erosion control brand, Geohex, has secured naming rights for Wagga Wagga’s premier rectangular sporting venue, and the home of rugby league in the city. As a...
Mar 7, 2025
Sport /
Marketing /
Recreation /
Venues
Gemba research reveals conflicts of interest in more than 40% of sporting sponsorships
New research by consultants Gemba has found a credibility problem for many sponsorships with conflicts of interest a concern for many big brands. Released in the week that the...
Mar 6, 2025
Sport /
Marketing /
Consultants
Crunch Fitness looks to open minimum of 75 gyms across India
Leading Fitness Franchisor, Crunch Fitness has announced the signing of a Master Franchise Agreement for India – a development which will bring a minimum of 75 Crunch Fitness...
Mar 6, 2025
Marketing /
Wellness /
Retail /
Fitness
Revo Fitness and Surf Life Saving South Australia partner to deliver ‘Revo Nippers’ program
A landmark partnership has been announced between Surf Life Saving South Australia (SLSSA) and fast expanding gym chain, Revo Fitness, which sees Revo become the naming rights...
Mar 6, 2025
Marketing /
Safety /
Finance /
Aquatics /
Fitness
Surf Life Saving Australia invites Expressions of Interest to deliver creative and experiential services
Surf Life Saving Australia (SLSA) is looking for partners to enhance the visibility and engagement of the Surf Life Saving (SLS) movement through compelling storytelling, brand...
Mar 5, 2025
Marketing /
Safety /
Recreation /
Aquatics
Live Nation announces rebranding of its Secret Sounds Connect marketing agency
Global leader in live entertainment, Live Nation, has announced the rebranding of its ‘Secret Sounds Connect’ to ‘Connect by Live Nation’ - highlighting a continued commitment...
Mar 5, 2025
Events /
Marketing /
Venues /
Entertainment /
Arts
New report shows increase in media coverage of women’s sport
The Victorian Government has released the second ‘The Conversation of Sport’ report, which examined almost 40,000 sports news stories in Victoria from 1st July 2023 to 30th June...
Mar 3, 2025
Events /
Sport /
Marketing