Mornington Peninsula Shire’s Yawa Aquatic Centre reveals brand and website
With the new facility scheduled to open in April, Mornington Peninsula Shire has revealed the official branding and website for the new $47.5 million Yawa Aquatic Centre.
With the word Yawa, the local Indigenous term for ‘swim’ or ‘to swim’, having been chosen by the Council from a shortlist of names voted on by the community in early 2020, the brand draws inspiration from the name, the facility design and the unique coastal landscape of the Mornington Peninsula.
Designed in a collaborative effort between with Belgravia Leisure, Mornington Peninsula Shire and creative consultants Studio Binocular, to tell the story behind the Centre, it draws on the significance of water as an intrinsic part of life on the Peninsula, surrounded by Port Phillip, Western Port and Bass Strait.
The brand’s three semi circles are described as “representing these three bodies of water, as well as the sweeping architectural form of the building.
“Circles across many cultures represent the self, a sense of inner peace, and inclusiveness. Circles are seen in the natural world, with ripples in water or the age rings of a tree - radiating out to represent life’s journey from young to old.”
Coinciding with the unveiling of the official brand, facility managers Belgravia Leisure have launched the new Yawa website providing potential users with an easy way to find out everything they need to know about the facility.
Locals and visitors from further afield can view opening hours, membership and pass options and exciting announcements about community events.
Despite COVID-19 restrictions, construction of Yawa Aquatic Centre has continued as a priority for Council.
Site contractors have been working at maximum capacity within the Victorian Government’s COVID-19 restrictions to work towards project completion.
Looking forward to the opening, Centre Manager, Dan Andrews stated “the operational team are excited to welcome the local community to Yawa.
“We look forward to offering a wide range of programs and services that will support the entire Mornington Peninsula community to improve their health and wellbeing in 2021 and beyond.”
To find out more visit yawa.com.au or email customer service at yawa@belgravialeisure.com.au.
For more information on the facility’s construction progress go to mornpen.vic.gov.au/yawa.
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