Les Mills Asia Pacific founder Bill Robertson marks 25 years of achievement

Bill Robertson, founder of Les Mills Asia Pacific, has been presented with a commemorative book, highlighting his company’s achievements from the past 25 years.

With its origins in New Zealand - created multiple Olympian Les Mills - in 1995, Robertson, the owner of Deakin Health Spa in Canberra (now Fitness First Deakin) discovered the original version of BODYPUMP® operating in Les Mills clubs in New Zealand.

Recognising the program’s potential to solve the challenge of how to refresh the empty aerobics classes in Australian fitness clubs, Robertson took on the pre-choreographed barbell workout.

BODYPUMP was never intended for a wider market, but Robertson (pictured above) negotiated the export of the program to Australia, and after only a few years BODYPUMP revolutionised the fitness industry by becoming the world’s most famous group exercise class.

In 1996, following the massive success of BODYPUMP, Robertson founded Les Mills Asia Pacific and co-founded Les Mills International, with the latter business growing to become a global market leader in group fitness and team training solutions, with more than six million workouts being delivered every week, by 140,000 certified instructors, across 21,000+ clubs and homes in 110 countries.

Today, Les Mills Asia Pacific is responsible for the licensing of Les Mills programs and group fitness solutions, the education of Les Mills Instructors, and the provision of SMART TECH fitness equipment throughout Australia and South east Asia (including Malaysia, Philippines, Indonesia, Singapore, Brunei, Vietnam, Thailand, Myanmar, Cambodia, Maldives, Guam, Laos and Papua New Guinea).

Les Mills Asia Pacific, Chief Executive, Ryan Hogan commented “we offer the ultimate group fitness solution which comprises of omni-fitness solutions that will keep members connected to their club, and help clubs reach new audiences.

“These include live and LES MILLS® Virtual classes in fitness facilities; on-demand classes for use at home or while travelling via LES MILLS+; LES MILLS Content (enabling clubs to host 100+ Les Mills workouts on their own website or app); award-winning, premium SMART TECH fitness equipment (for use in facilities or at home); live-streaming solutions; comprehensive marketing support; world-class Instructor training; and a proven group fitness management system to help clubs achieve their maximum business potential.”