Australasian Leisure Management
Mar 25, 2020

Belgravia Group launches online fitness program

The Belgravia Group - which operates activity businesses including Belgravia Leisure, Genesis Fitness Clubs and Coaching Zone - has today launched Home Fitness Network, an online fitness program to its 160,000 members and staff.

With businesses across Australia and New Zealand impacted by the Coronavirus, including those who use or work in aquatic, fitness and recreation facilities, as instructed by Governments  the Belgravia Group network has now temporarily closed its venues.

The Home Fitness Network, launched today just 24 hours since closing the doors of more than 100 facilities, is an online training and nutrition program designed exclusively by the Belgravia Group. It includes workout videos created by fitness professionals across the various Belgravia Group business units including Belgravia Leisure, Genesis Health + Fitness and the Coaching Zone along with almost 100 Les Mills workouts and access to a bespoke nutrition portal, dedicated Facebook group, Spotify channel and call centre support.

Belgravia Health and Fitness Chief Executive, Ian Jensen-Muir advises “the Home Fitness Network combines exercise, nutrition and community support in one place - bringing OUR place, to YOUR place to help our members stay healthy, fit and socially connected from the comfort of their own homes during this challenging and unprecedented time.

“Keeping a routine of exercise and good nutrition wherever possible will help ensure a positive mindset during these difficult times.”

The Home Fitness Network has been designed to include something for everyone and every family. From high intensity interval training to dance fitness workouts to BODYCOMBAT. There’s even BORN TO MOVE children’s workouts that will get younger members (those 4 -16 years) moving, and a post-partum series developed especially for new mothers.

Further cementing the online program’s purpose, Belgravia Leisure Chief Executive, Nick Cox noted “Belgravia Group has played an important role in supporting the health and wellbeing of communities for upwards of 30 years. Launching Home Fitness Network swiftly and ensuring it contains content that helps our members continue to remain healthy, happy and active has been and remains a priority while we all make our way through the other side of this uncertain time.” 

Belgravia Group members, including Genesis Health + Fitness, Coaching Zone, Ninja Parc and those at more than 180 local council and state facilities, plus the general public can access Home Fitness Network for $5 per week.

At such a challenging period for people throughout Australia and New Zealand, and abroad, Belgravia Group hopes that this product inspires movement, connections and ultimately fosters a positive outlook for their network and beyond.

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