Australasian Leisure Management
Feb 18, 2021

Tickets.com helps Australian Baseball League achieve a successful 2020/21 season

Technology solutions provider, Tickets.com, has helped the Australian Baseball League with the modified conditions experienced throughout its 2020/21 season, ensuring there was a solution for the many challenges this unpredictable season presented.  With sudden changes in border closures due to COVID restrictions, cancelled games, and changes in opponents, Tickets.com and Australian Baseball League (ABL) were ‘covering all bases’ throughout the season.

With the ABL 2020/21 season having come to an unprecedented, yet successful end during the COVID-19 pandemic, Tickets.com congratulates the 2020/21 Claxton Shield Championship winners, the Melbourne Aces.

The ABL began doing business with Tickets.com during the World Baseball Classic Qualifier in 2016, and the pair signed a league deal shortly thereafter.  In 2020, the ABL renewed a five-year deal with Tickets.com. The ABL utilises Tickets.com’s ProVenue® suite of products and services offerings, including the administrative support in creating events on behalf of the participating teams, provided by Tickets.com staff.  

Australian Baseball League General Manager Commercial and Marketing, Shane Tonkin notes “unlike other ticketing platforms, Tickets.com is willing to step up to the plate and offer more kinds of customer service experiences to meet the unique needs of each client.”

Tickets.com Asia Pacific General Manager, Hayley Dobbs explains “at each turn, we adapted to the event changes by creating, removing, adjusting, and cancelling as needed.  We automated refunds so that cancelled games were processed seamlessly.  This allowed the ABL to offer patrons the option to have refunds added as a credit for redemption in-house or online for their next purchase.

“We look forward to working with ABL over the coming seasons.”

Rollovers for Season Memberships and Auto Memberships Renewals are underway for the ABL 2021/22 season, and patrons can lock in their preferred seats in advance.  

The Tickets.com team is dedicated to developing and delivering the most innovative and modern ticketing technology in the world. Through strategy, partnership, and innovation, Tickets.com is on a mission to disrupt the ticketing industry and provide the best live experiences.

For more information on Tickets.com’s ProVenue® suite of products and services offerings visit provenue.tickets.com/

Lower image: 2020/21 ABL Claxton Shield Championship winners the Melbourne Aces courtesy twitter.com/melbourneaces

Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.