Australasian Leisure Management
Jan 25, 2022

Shae health and nutrition app offers new income potential for gyms

Shae, an innovative personalised health and nutrition app, is offering gyms the ability to boost income and provide members with the best possible guidance around their food and general health.

Enabling true personalisation of health and fitness information, the ph360 platform - supported by the Shae app - are now working closely with fitness clubs to provide the most advanced health and nutrition technology to their members at scale, in person and online.

Independent club owner, industry leader and Shae advocate Mel Tempest, stands behind the need for every club to have a solution to support members, but also create a meaningful additional revenue stream that is impervious to gym closures.

Seeing the value of investing in her members’ health as being a key factor in retention, Tempest (pictured below) has rolled out the fully personalised health and nutrition solution at her Ballarat Genesis 24/7 Fitness/Gym and is already seeing the benefits of delivering this unique offering.

She explains “within 30 minutes of the opening presentation, members were blown away with the power of the platform, what it offers and how it explains where they have gone wrong following generic programs in the past.”

Just weeks into the program, Tempest notes “members are already commenting on the obvious and subtle differences that they are noticing from the positive effects of the program (and have) ditched the amateur generic 1200 calorie apps and are thriving on professional guidance from qualified experts.

“This has already resulted in an increase in small group personal training.”

Shae is an organisation that has been developing the world’s leading AI-driven precision health platform since 2000.

With a global mission of eliminating the world of chronic disease by 2050, Dr Cam McDonald, Chief Executive of the health professional education arm of the business (ph360 Health Professionals), believes firmly in the importance of the health and fitness industry being an important driver of this change.

He advises “the science and technology is now available for use to be truly precise with each individual. Gyms, trainers and health professionals in general are spending time with people and supporting them into better habits, if those changes are exactly right for the unique biology of the individual we will see much faster and easier results for clients, making them want to stick around,.”

The technology developed by Shae is not just available at gyms (where it’s called ShaeFit), thousands of health professionals (from medical, allied, fitness and wellness coaches) have also been trained in applying precise and personalised health in their practice to treat disease and optimise performance through the whole spectrum.

Facilities are encouraged to have an online offering for their members, with the constant changes in access to the physical facility, an online, scalable, fully personalised nutrition solution is exactly the type of thing members are wanting and will engage with.

Developed by medical professionals, geneticists, allied health professionals and health scientists, Shae technology has the ability to precisely quantify the unique biological make up of an individual and provide support across nutrition, exercise, mindset, motivation and environmental factors influencing health.

Click here for more information.

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