Fitness On Demand and Motosumo partner to make interactive indoor cycling more accessible

Fitness On Demand has partnered with Motosumo in a move which combines their strengths to make interactive indoor cycling more accessible on any stationary bike.

Motosumo brings not only an extensive library of live and on-demand indoor cycling classes but also innovative technology that tracks real-time fitness metrics via smartphone sensors, allowing users to participate in immersive classes without needing specialised equipment.

Andy Peat, Chief Executive Fitness On Demand advised “by combining our extensive digital content library with Motosumo’s unique tracking and interactive capabilities, we are offering a live, instructor-led experience that can be accessed anytime, anywhere. This collaboration empowers our customers to expand their class schedules further, without additional investment in instructors or equipment, in a market that’s expected to reach $2.8 billion by 2030.”

Motosumo’s CEO, Kresten Juel Jensen added “Fitness On Demand's platform allows us to provide unparalleled fitness experiences to a broader audience. Our shared vision is to make interactive cycling accessible to everyone, whether they are at home, at their gym, or even staying at a hotel with low-tech bikes. Together, we're creating a fitness experience driven by a global community that delivers results for both operators and users.”

Community is at the forefront of Fitness On Demand and Motosumo’s partnership, which will enhance camaraderie through live classes, team races, and global competitions through a full integration that is set to launch later this year. Users can interact with others, compare stats, and participate in charity initiatives as part of Motosumo’s ‘Cycle for Change’ initiative, where users’ efforts contribute to global causes such as ocean clean-ups, mental health, and educational projects.

Already, with over 300 on-demand Motosumo classes and around 50 weekly live sessions available through Fitness On Demand’s Flex App and Group Studio, users will have access to a variety of cycling experiences. This partnership provides operators with a cost-effective solution to enhance their offerings, with live cycling classes proven to be twice as effective for member retention than on-demand classes.

The collaboration between Fitness On Demand and Motosumo is set to transform indoor cycling by making interactive, instructor-led classes more accessible and engaging than ever before.

More information on Motosumo

For more information about Fitness On Demand click here for their contact details in the Australasian Leisure Management Supplier Directory.