AUSactive backs Les Mills ultimate training festival
Les Mills Asia Pacific has welcomed AUSactive as a sponsor of its upcoming fitness festival - LES MILLS LIVE Brisbane.
Set to be held on Sunday 3rd March 2024, over 1,200 fitness fans will descend on Brisbane’s Royal International Convention Centre in Brisbane, to experience brand-new Les Mills workouts for BODYPUMP®, BODYSTEP®, BODYATTACK®, BODYCOMBAT®, BODYBALANCE®.
They can also be part of the official program launch for the brand-new cardio phenomenon, LES MILLS DANCE and they can also experience LES MILLS SHAPES™ - a recently launched innovative Pilates/yoga fusion workout that is attracting new cohorts of members to gyms all around the world.
Welcoming AUSactive’s support, Ryan Hogan, Chief Executive at Les Mills Asia Pacific stated “it’s always fantastic to have official support from the industry’s leading association and governing body.
“With over 1,200 current or potential fitness professionals under the one roof, it’s an ideal opportunity for AUSactive to further strengthen their brand awareness and loyalty among group exercise fans.”
AUSactive General Manager - Business Development, Billie Cox adds “AUSactive is delighted to be partnering Les Mills Live in Brisbane, where fitness dreams become reality. We are excited to unite for an epic day of LES MILLS DANCE and exhilarating workouts that push boundaries.”
LES MILLS LIVE Brisbane is the first event in the 2024 world tour of the global brand’s fitness festivals.
In recent times, Les Mills Asia Pacific delivered successful LES MILLS LIVE events in Singapore (2023) and Melbourne (2022), and Brisbane is expected to further strengthen the group’s reputation for delivering exceptional fitness experiences that have been likened to a cross between a rock concert and the greatest group fitness class.
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