Australasian Leisure Management
Jul 16, 2015

Virgin Active and Tough Mudder launch Mudder Maker

Virgin Active Health Clubs and Tough Mudder have combined to launch Mudder Maker, a new exercise class designed using the combined expertise of Virgin Active’s fitness professionals and Tough Mudder’s obstacle and adventure race experts, to create the ideal way to train for a Tough Mudder event, or conquer life’s fitness obstacles.

Imported from the United Kingdom, where the classes have been created for participants of all fitness levels and re-defines obstacle training, putting participants through a circuit of obstacles designed to mimic the challenges of Tough Mudder events and improve fitness, stability, agility and strength.

Integral to the class is Tough Mudder’s core value of team work – participants will work in teams of three or four and choose an intensity level: advance (eight laps), intermediate (six laps) or beginner (four laps). They will take on a series of obstacles, before facing ‘The Eliminator’ which consists of the ‘Centurion’ – participants are challenged to do as many reps as possible on a designated body weight exercise such as a press up or burpee, and the ‘Gauntlet’ – participants must push the tackle shield-wearing instructor across the studio. All team members must cross the gauntlet for Mudder Maker to be complete.

All attendees of the class will receive a reward card that is stamped after each session plus an additional stamp for any personal best’s achieved during The Eliminator.

These stamps can then be redeemed for rewards such as Tough Mudder t-shirts and other rewards, to make sure that members are recognised as Mudders in the making.

Launched at Virgin Active Pitt Street, Sydney yesterday (15th July), a Virgin Active spokesperson explained “aAt Virgin Active we are always looking to discover a new challenge and conquer new obstacles.

“Our partnership with Tough Mudder to create Mudder Maker takes this to the next level.

“The class will not only test (participants) physically and mentally, but will make (participants) work as a team in order to complete it, making it perfect for those training for Tough Mudder, or simply for those wanting to discover something new and test their limits.”

8th May 2015 - TOUGH MUDDER TEAMS UP WITH VIRGIN ACTIVE

20th November 2014 - VIRGIN ACTIVE OPENS LATEST AUSTRALIAN CLUB

Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.