Transforming Mount Buffalo into a year-round destination

The Victorian Government is backing a new plan to transform Mt Buffalo from a winter resort into a year-round tourism drawcard.

Alpine Shire Council is to benefit from $200,000 in Victorian Government funding to prepare a business case for tourism concepts identified in the Vision for Mount Buffalo – a community driven ‘whole of mountain’ concept plan developed by the Mount Buffalo Destination Advisory Group, and highlighted as a priority by the Ovens Murray Regional Partnership.

The feasibility study will look at the potential demand and target market for identified tourism concepts, review infrastructure and road capacity on Mt Buffalo, and prepare a marketing prospectus for feasible options.

Mount Buffalo already attracts an estimated 181,000 visitors each year, despite not yet taking advantage of all the potential tourism experiences it could offer.

The funding is being provided through the Victorian Government’s $103 million Regional Tourism Infrastructure Fund, which is strengthening regional Victoria’s visitor economy, making it an even better place to live, visit and do business in.

Announcing the funding, Parliamentary Secretary for Regional Victoria Danielle Green stated “we want people to come and enjoy the natural beauty of Mt Buffalo and the High Country all year round.”

“We are excited to help Alpine Shire Council turn their ideas into a reality. We have worked closely with the Ovens Murray Regional Partnership to take the first step to awaken Mount Buffalo.”

Images: Mt Buffalo in summer (top) and in winter (below).

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