Australasian Leisure Management
May 27, 2009

Snap Fitness to expand into Australia and New Zealand

Snap Fitness, the rapidly growing franchisor of compact, state-of-the-art fitness centres, has announced that it is to enter the Australian and New Zealand fitness markets with plans to open between six and 10 locations by the end of 2009.

Snap Fitness will be partnering with a privately-held, Australian-based area development group headed by Rozlyn Barker, formerly of Goodlife Health Clubs, who brings with her over 20 years of health and fitness industry experience. The group cites that it is well-funded for its expansion goals and its plans to open locations in Australia and New Zealand.

Explaing the partnership, Barker states "Australians are placing more importance on fitness than ever before (and) the issue for many people is that they have trouble finding the time to workout, and many fitness clubs donât offer a great deal of flexibility for members.

"Over the years other companies have attempted to mimic the companyâs business model, but we are confident that anyone that steps foot in one of our clubs will be able to see the difference and understand what makes Snap Fitness the global leader in fast, convenient and affordable workouts across the globe."

Launched in 2003, Snap Fitness currently has close to 1,000 locations open and operating worldwide and projects to have more than 2,000 locations under development by the end of 2009. In addition to the U.S., Snap Fitness also currently operates clubs in Canada, India and Mexico.

The company aims to stand apart from its competition through a commitment to promoting member-friendly policies and value-added benefits. It offers state-of-the-art equipment, month-to-month memberships as opposed to long-term contracts, and allows memberships to be frozen for up to three months a year with no penalty. In addition, the company provides members with a host of products and services, such as an Online Health Assessment and customised supplements, designed to give members better results and more value for their money.

Snap Fitness founder and Chief Executive, Peter Taunton adds "we are thrilled to have Rozlyn and her team joining Snap Fitness, and even more excited to expand Snap Fitness on an international level into Australia and New Zealand.

"We are looking forward to fast growth throughout the country, and plan to open between 250 and 350 new clubs within the next five years."

Consistently opening 300-400 new clubs each year worldwide, Snap Fitness is seeking qualified single and multi-unit franchise owners to open new fitness centres in strategic markets.

Taunton added "our emphasis on best-in-class systems, processes and support enables franchisees to achieve success and live their dreams."

For more information go to www.snapfitness.com

9th February 2009 - 24/7 FITNESS CLUBS OFFER OBESITY SOLUTION

Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.