Semnox secures US patent on RFID tag roaming solution

Attractions industry technology specialist Semnox Solutions has announced that it has been granted the US patent for its RFID Tag Roaming, its comprehensive roaming solution which enables a more seamless guest experience for venue operators with two or more locations.

Welcoming the development, Iqbal Mohammad, Semnox’s  Chief Architect of the Roaming Solution, commented “we are excited to announce our RFID Tag Roaming Solutions, which provides an innovative approach to offering a seamless experience across all stores for multi-store amusement operators.

“Our solution provides immense power to multi-store operations by creating a virtual cloud environment wherein the businesses are not risking connectivity issues that disrupt their operations”.

With Semnox’s unique account roaming solution, customers can enjoy a single user profile/account for venues with multiple stores. This ensures that they can use their entitlements, card balances, loyalty points, and membership benefits across all brand stores while accumulating redemption points.

Chris King, President of US-based Monster Mini Golf, a 30-plus chain of social entertainment centres, advises “our operators were using several POS Systems as well as various 3rd party applications to operate their locations. This was a barrier to effective management and analysis of our business, as we had no unification or top-level transparency.

“The Semnox system provided an all-in-one system that brought us all together, as well as incorporated new tools such as online booking/reservations and e-commerce.”

The innovative solution uses a software-only approach that synchronises a local activity with a cloud database, which is then accessible to other stores in real time. The on-demand capability of the solution provides just-in-time roaming when required. This feature optimizes costs and provides an efficient solution for multi-unit venues.

Mohammed notes “this approach eliminates the need for expensive hardware and database software feature costs, reducing the total cost of ownership.

“The solution is scalable and can be used in small-band stores or corporations with hundreds of stores.”

Stores can also be zoned into auto-roam clusters creating region-based zones where roaming activity is more frequent. By restricting synchronisation activity to set zone levels, the latest information is made available to all stores in the zone while saving on network bandwidth and storage.

Mike Abecassis, owner of GameTime, a multi-unit entertainment venue located throughout the US state of Florida, added “we needed something that gave us all the functionality within the industry that was tailor-made to us from party booking to game card system interactions and redemption points, and loyalty programs.

“Semnox was the only solution that’s really covered every piece of that without having to integrate other software.”

The solution’s ability for two-way synchronisation between the cloud and the stores gives corporations more control over operations from their headquarters. Implemented with e-commerce, Tag Roaming can also help create products and launch promotions from HQ to push to all locations.

Click here to contact Semnox Solutions through their entry in the Australasian Leisure Management Supplier Directory.