Australasian Leisure Management
May 18, 2024

NRL Magic Round to remain in Brisbane until at least 2027

The National Rugby League has announced that its NRL Magic Round will return to Brisbane for the next three years.

On the eve of NRL Magic Round Brisbane in 2024, Australian Rugby League Chairman Peter V’landys and NRL Chief Executive Andrew Abdo made the announcement on Friday alongside Queensland Premier Steven Miles and Brisbane Lord Mayor Adrian Schrinner.

The announcement will mean NRL Magic Round Brisbane, which sold out in record time in 2024, will be tied to Suncorp Stadium until 2027.

Announcing Brisbane’s Magic Round extension, V’landys stated “Queensland without rugby league is like a beach without sand and sun.

“There is no greater sight than seeing the fans in their jerseys going down Caxton Street. No other street in Australia has the same atmosphere and excitement as Caxton Street.

“It’s an experience that everyone should add to their bucket list.

“So there is no surprise that engagement is such that all three days of Magic Round sold out in record time. Thousands of people will converge on Brisbane this week and millions more will watch at home, generating an enormous economic impact for Queensland.

Abdo added “no other sport can compete with the unique week of entertainment offered by NRL Magic Round Brisbane.

“Fans from across the Pacific are voting with their feet, with 40% of ticket holders coming from outside of Queensland - a figure that has doubled since 2019.

“This year we’ve created a fan engagement precinct on Caxton Street and added Women’s State of Origin.

“We are only scratching the surface of our vision to turn Magic Round into the number one total entertainment event of the sporting calendar.”

Tourism and Events Queensland Chief Executive, Patricia O’Callaghan went on to say “winning this bid is momentous for Brisbane and more broadly, Queensland.

“The NRL Magic Round is one of Queensland’s biggest events, filling local accommodation and seeing tens of thousands of fans planning an extended Queensland getaway months in advance.”

Magic Round Brisbane is supported by the Queensland Government, via Tourism and Events Queensland, together with Brisbane City Council, via Brisbane Economic and Development Agency.

Image credits: NRL.

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