Ninja Parc launches three new site options for franchisees

Ninja Parc is restructuring its franchise site models with the launch of three new distinct indoor obstacle course offerings aimed at reaching an even wider demographic along with a new optional zone for toddlers.  

The new business model for the Belgravia Group franchise business follows the launch of the first smaller footprint offering in February 2022 and aims to further improve accessibility by expanding options for franchisees interested in the brand.

In the new model, the first option is the full-sized large 1200 sqm site that will provide an all-in-one place to play for the whole family. Featuring more than 20 obstacles, an elevated course, a full-sized Warped Wall, class space and a birthday party function area, the full-sized set-up can accommodate up to 100 users at a time. There is now the option to add a new ‘toddler zone’ including a toddler-based obstacle course to the 1200 sqm site. This zone is suitable for children who are walking up to the age of five years.

The second medium size option can fit into a 600sqm footprint, featuring the most popular obstacles and programs in half the space of the full-sized site. It still has a Warped Wall, class space and function area. The space can accommodate 60 users at a time.

Finally, the newly designed boutique option can now fit into 300 sqm, offering an intimate, safe environment for children to play and experience ninja. This space has a strong focus on children-only classes and features approximately 15 obstacles plus space for birthday parties. The operation requirements are minimal for this set-up and customer capacity is max 40.

Ninja Parc Founder John Pirlo said the restructure was based on a number of factors including feedback from prospective and existing franchisees and a desire to support more regional growth.

Pirlo shares “at Ninja Parc, we understand that one size doesn’t fit all. That’s why we’ve created three franchise models to choose from, allowing franchisees to find something that suits their financial and/or operational needs while continuing to offer the same level of fun people have come to expect from a Ninja Parc.

“For some, a larger footprint isn’t possible if, for example, they have a very specific location in mind that won’t accommodate the full-size course. Meanwhile, other franchisees may not have the appetite or the budget for the full-scale set-up. More options mean more flexibility, more choice. And more choice means more sites, allowing more families to get active. We’re really excited about the introduction of the toddler zone too. This truly makes Ninja Parc a family destination, with something for everyone in an all-year-round indoor setting.”

Ninja Parc’s National Franchise Sales Manager Magdalena Schoeman said the new options have already sparked interest in the market, with a sharp increase in new business enquiries.

Schoeman advised “we’ve seen enquiries double since introducing the new models and already have amazing franchise partners committed for the new small and medium options.”

Starting investment from $300,000. For more information, please visit www.ninjaparc.com.au/franchise-opportunities/