Australasian Leisure Management
Jul 15, 2015

New Zealand tourism and conservation to benefit from new partnership

A new partnership agreement between the Department of Conservation (DOC) and the Tourism Industry Association New Zealand (TIANZ) is set to benefit tourism and conservation in New Zealand.

Officially signed on Wednesday 15th July, the partnership was welcomed by DOC Director-General, Lou Sanson who stated “this agreement builds on a long history of DOC and TIA working closely together.

“It is a strong symbol of our commitment to a new way of working with iwi, businesses and communities to develop commercial opportunities that promote and enhance conservation.”

TIANZ Chief Executive Chris Roberts says the partnership between DOC and the tourism industry is fundamental to the growth of the visitor economy.

Roberts explained “people travel here from all over the world to enjoy our spectacular landscapes and natural scenery.

“DOC manages a third of New Zealand’s total land area and hundreds of tourism operators rely on access to public conservation areas in order to operate their businesses.

“As the tourism industry pursues its Tourism 2025 goal of almost doubling total tourism revenue to $41 billion, we want to work closely with DOC to manage that growth to ensure our environment is protected and the visitor experience is enhanced.”

The agreement promotes six principles:

• Promote the value of commercially delivered recreation to deliver quality, safe experiences for a wide range of people in our natural places
• Actively encourage commercial activities and proposals that grow conservation
• Build strong, respectful working relationships between DOC and the tourism industry
• Communicate well to understand each other’s challenges, constraints and opportunities
• Promote and support business practices that exemplify kaitiakitanga (guardianship)
• Pursue national consistency and efficiency in DOC’s commercial processes and decision-making

A key action within the new partnership agreement is Project Groundswell which aims for nationally consistent and effective DOC commercial processes and decision making, and support for business practices that exemplify kaitiakitanga.

Roberts describes the partnership as a win-win for tourism and conservation. TIANZ looks forward to working with DOC to ensure tourism is sustainable and well supported.

Image shows DOC Director-General, Lou Sanson and TIANZ Chief Executive Chris Roberts.

27th March 2015 - NEW RESEARCH SHOWS HEALTHY STATE OF NEW ZEALAND TOURISM

11th March 2015 - NEW ZEALAND PARK AGENCIES SET STRATEGIC DIRECTION

5th November 2014 - NEW ZEALAND TOURISM MOVES TOWARDS 2025 GOALS

28th October 2014 - DOCS READY FOR NEW ZEALAND CONSERVATION WEEK

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