Middle East Sport Industry Awards continue to recognise excellence in fitness and sport

The recently presented Middle East Sport Industry Awards (SPIA) have honoured professionals and organisations who work behind the scenes in fitness, recreation and sport as well as those who bring world-class events and services to the Middle East/Arabian Gulf region.

With almost 200 submissions, winners were awarded Gold, Silver and Bronze awards in each of 11 different categories: Best Health & Fitness Facility, Best Sport Brand, Best Sport CSR Initiative, Best Sport Event (Amateur), Best Sport Event (Professional), Best Sport Marketing Campaign, Best Sport Retail Outlet, Best Sport Sponsorship of a Sport/Sports Event, Best Sport Youth Development Project, Best use of Social Media in Sport and Best Sport Agency/Organisation.

Among the award winners, Dubai’s Smart Fitness (pictured above) was named Best Health & Fitness Facility, adidas was judged the Best Sport Brand in the region and Etihad Airways’ Junior Rugby Tournament was named Best Amateur Sport Event.

The award for Best Youth Sport Development Program was shared by Mubadala Tennis Community Program (Mubadala & Fast Track Middle East) and Emirates American Football Youth League (EAFL Events).

SPIA is organised by Sport360° the United Arab Emirates’ daily sports newspaper.

The full list of award winners are:

Best Health & Fitness Facility
Gold - Smart Fitness
Silver - Fit Lab and Talise Fitness
Bronze - Pride Fitness

Best Sport Brand
Gold - adidas
Silver - Nike

Best Sport CSR Initiative
Gold - The Emirates Returns Program by Emirates Airline
Silver - Cycle Safe Dubai
Bronze – Go YAS and Vertical marathon by Jumeirah Emirates Towers

Best Sport Event (Amateur)
Gold - Etihad Airways Junior Rugby Tournament
Silver - Dubai 92 Cycle Challenge
Bronze - Abu Dhabi Corporate Games

Best Sport Event (Professional)
Gold - Abu Dhabi HSBC Golf Championship (Flash Entertainment & IMG)
Silver - DP World Tour Championship, Dubai (European Tour) and Emirates Airline Dubai Rugby 7s (Emirates Airline & Promoseven Sports Marketing)
Bronze - Dubai Duty Free Tennis Championship (Dubai Duty Free)

Best Sport Marketing Campaign
Gold - FIFA U17 World Cup (Fast Track Middle East)
Silver - Abu Dhabi HSBC Golf Championship (Flash Entertainment & IMG)
Bronze - Abu Dhabi Grand Prix (Abu Dhabi Motorsports Management) and Manchester United Cards by Emirates NBD (Emirates NBD)

Best Sport Retail Outlet
Gold - Adventure HQ
Silver - Revolution Cycle
Bronze - Go Sport Al Mana Fashion Group

Best Sport Sponsorship of a Sport or Sports Event
Gold - HSBC - Sevens World Series & Dubai Sevens (HSBC Bank Middle East & Fast Track Middle East)
Silver - HSBC - Abu Dhabi HSBC Golf Championship (Flash Entertainment & IMG)
Bronze - Mubadala Development Company - Mubadala World Tennis Championship (Mubadala & Fast Track Middle East)

Best Sport Youth Development Project
Gold - Mubadala Tennis Community Program (Mubadala & Fast Track Middle East) and Emirates American Football Youth League (EAFL Events)
Silver - Shell & FC Barcelona Futbolnet (Qatar Shell & SDI Marketing)
Bronze - Oman Sail Youth Program

Best use of Social Media in Sport
Gold - Abu Dhabi Grand Prix (Abu Dhabi Motorsports Management)
Silver - Mubadala World Tennis Championships (Mubadala & Fast Track Middle East)
Bronze - Emirates Airline Dubai Rugby 7s (Promoseven Sports Marketing)

Best Sport Agency/Organisation
Gold - IMG Middle East
Silver - Fast Track Middle East and Promoseven Sports Marketing

Click here for more information on the awards.

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