Make Summer Unstoppable sees venues play a part in keeping New Zealanders safe
With every event and venue in New Zealand seen as having a part to play in keeping New Zealand’s population safe through summer, Dr Ashley Bloomfield’s pre-Christmas COVID-19 announcement has reinforced public health messages - wash your hands, scan QR codes, turn Bluetooth - seen as key to reducing risks during the pandemic.
Dr Bloomfield, New Zealand’s Director-General of Health and the public face of the country's battle against Coronavirus, teamed up with an Auckland DJ and producer Macsen on a COVID-19 health announcement, running through a checklist to “make summer unstoppable”.
Dr Bloomfield's video is backed by digital collateral and support with events and businesses able to order a range of free, printed collateral including posters, floor decals and stickers as well as a COVID-19 Tracer booklet.
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The video proved popular when it was played at Gisborne’s Rhythm and Vines festival over the Christmas period.
As advised by the Entertainment Venues Association of New Zealand (EVANZ), operators can maximise the impact of the advertising campaign.
Click here to access the latest messaging, digital collateral and support via the Google drive link.
This includes the following additions:
• Way-finder signs for festivals, events and concerts
• A-frame style table toppers
• Checklists for events and businesses
Click here to order a range of free, printed collateral from posters, floor decals and stickers as well as the COVID-19 Tracer booklet.
Materials include an Event Activation Toolkit for use at live events ranging from small to large. The toolkit includes step by step instructions and resources for five interactive event activation ideas that organisers can use to engage with attendees at live events.
Click here to download a copy.
Click here to access a range of orderable hard copy collateral including stickers, table talkers and posters.
For more information go to www.covid19.govt.nz/everyday-life/make-summer-unstoppable/
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