Life Fitness Australia announces new Chief Commercial Officer
Life Fitness Australia has appointed David Loats as their Chief Commercial Officer, effective immediately.
Following nine years in the role of Business Development, Loats’ new role will encompass all facets of sales management and commercial activities at Life Fitness Australia.
Loats will continue to look for business development opportunities to enhance Life Fitness Australia’s offering to their customers.
Paul McClure, Managing Director Life Fitness Australia noted “David thoroughly deserves this promotion as his hard work and passion has contributed to the growth and success of Life Fitness Australia.”
Life Fitness Australia is the exclusive distributor of some of the world's leading fitness brands: Life Fitness, Hammer Strength and Indoor Cycling Group. Established in 1997, Life Fitness Australia has offices in six states with over 100 employees nationally.
Related Articles
Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.
Mailed to you six times a year, for an annual subscription from just $99.
Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.