Australasian Leisure Management
Jun 1, 2023

Life Fitness launches new Hammer Strength dual-function machine for posterior chain training

Life Fitness’ expansion of its extensive portfolio of Plate Loaded products under the Hammer Strength brand is seeing the introduction of the new Glute Ham Reverse Hyper Combo.

Combining premium build quality with an innovative dual-functioning design, the machine enables members to maximise their workout potential by performing both glute ham and reverse hyper movements. This dual purpose also makes it an attractive proposition for club operators seeking to make the best use of floorspace in their facilities.

One of the standout features of the Glute Ham Reverse Hyper Combo is its streamlined single pivot adjustment. This innovative design element enables users to quickly and easily switch between the two movements, ensuring a seamless transition without the need for complicated setups or adjustments. By simplifying the user experience, gym operators can enhance operational efficiency and facilitate a safe and frictionless training environment for their members.

The clever design of the Glute Ham Reverse Hyper Combo extends beyond its functional versatility. The incorporation of a dual pendulum arm system provides increased training variety for reverse hyper movements, allowing for both uni-lateral and bi-lateral training. This promotes muscle balance, which is key to the facilitation of a comprehensive strength training experience.

Comfort has also been prioritised, with two large centre pads offering exceptional support and cushioning during glute ham and reverse hyper movements. Exercisers can focus on pushing their limits and achieving their fitness goals, without the distraction of dealing with discomfort.

The Glute Ham Reverse Hyper Combo also features two reverse hyper ankle straps, ensuring users can perform each exercise effectively and safely.

Advising that Glute Ham Reverse Hyper Combo provides versatility to exercisers and efficient use of space to club operators, Life Fitness Australia Business Development Manager, David Loats explained “we are really pleased to introduce the Glute Ham Reverse Hyper Combo to the Australian market.

"This equipment reflects our commitment to innovation in the plate loaded training space, and dedication to delivering superior training experiences. Its dual-functionality, single pivot adjustment, and structural rigidity make it a great choice for gym members performing posterior chain training. Club operators, meanwhile, will also appreciate the machine’s space-saving design and durability.”

The Glute Ham Reverse Hyper Combo is now available for fitness facilities across Australia.

Click here for more information on the Glute Ham Reverse Hyper Combo.

Click here to contact Life Fitness Australia via their entry in the Australasian Leisure Management Supplier Directory.

Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.