Health innovator Jo Russell inducted into the Fitness Industry Roll of Honour

Jo Russell, Chief Executive of the Re-Creation Health Club brand, has been inducted into the Fitness Industry Roll of Honour.

Explaining Russell’s recognition, Fitness Australia Chief Executive, Bill Moore advised “the Fitness Industry Roll of Honour recognises the contribution that people like Jo Russell have made to the fitness industry.

“Jo is one of the great innovators and club builders on the Australian fitness scene. She’s been in business since the 1980s, and has built a sustainable model which has allowed her to keep doing what she loves whilst impacting many people in a positive way. It’s a bit of a rarity.”

“Sustainability and innovation are key in our industry, and if you can master that like Jo has, then you’re on the right track.”

Russell’s passion for innovation and driving desire to do things differently has made Melbourne-based Re-Creation one of the country’s most interesting and innovative independent clubs.

An acknowledged innovator, Russell influenced the landscape of the early fitness industry in Australia, recalling “I’m so lucky to have been in the right place at the right time. 

“I got to run one of Melbourne’s first true health clubs at the very birth of the fitness industry.”

“We had a blank canvas to work on where there were really no rules and where everything was new and exciting. That is a once in a lifetime, never to return opportunity. It’s easy to be a trail blazer when there are no trails”.

Russell still teaches Fit Classes, Spin, Abs and is well remembered as a Step Reebok and Results presenter and was Fitness Leader of the Year in 1992.

She is also a co-founder of the AirActive digital sharing marketplace.

Images: Jo Russell (top) and being welcomed into the Fitness Industry Roll of Honour by Fitness Australia Chief Executive, Bill Moore (below).

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