Australasian Leisure Management
Jun 21, 2023

DOF Robotics secures Brass Ring award at IAAPA Expo Asia 2023

DOF Robotics, a producer of dynamic simulation platforms, has been awarded an IAAPA Brass Ring Award for Best Exhibit at IAAPA Expo Asia 2023.

The firm scooped second place in the 63 square meters and larger category, for Booth L1513.

The tradition of the brass ring, a term now synonymous with spectacular achievement, dates to the 1800s when rings were hung on carousels to pose a fun challenge for riders. Successfully grabbing a ring while riding the carousel often earned the rider a prize, often including an additional free ride. Most rings were made of iron, but a few were made of brass, so grabbing the brass ring was a coveted and celebrated treat.

The IAAPA Brass Ring Awards honour this tradition and celebrate excellence in the visitor attractions sector. Booths were judged on their overall attractiveness, staffing, product, branding, and design.

The DOF Robotics booth showcased innovative new products, such as the upgraded Hurricane VR 360 attraction, and offers delegates live demonstrations of DOF Robotics’ range of entertainment experiences. The company also launched the VR movie Homeland: Rise of Nomads at the conference.

Since it was founded in 2006, DOF continued revolutionising the amusement industry by producing high-tech immersive VR and AR attractions, motion simulators and interactive VR games. DOF Robotics provides a one-stop-shop service from project design to maintenance and training.

Over the past decade, they have installed their products in over 400 locations worldwide. These include Flying Theaters, Dark Rides, Immersive tunnels, Panorama Theaters, Dome Theaters, XD, and 4D Theaters, VR and AR-based attractions, Interactive simulations, Interactive Games and other customized types of Simulation Rides. All of which was exclusively developed by DOF Robotics for the Amusement and Simulation Industries.

The IAAPA Brass Ring Awards 2023 attracted over 80 entries, with six winners selected over three categories.

Winners from IAAPA Expo Asia 2023 are as follows:

  • 9-27 square meters, First Place, Mascot Enterprise Pte Ltd, Booth L2028

  • 9-27 square meters, Second Place, Shiji Group, Booth L306

  • 36-54 square meters, First Place, FULL DOME PRO. Co., LTd., Booth L512

  • 36-54 square meters, Second Place, DEI, Booth L329

  • 63 square meters and larger, First Place, WhiteWater, Booth L1535

  • 63 square meters and larger, Second Place, DOF Robotics, Booth L1513

Jakob Wahl, IAAPA president and Chief Executive enthused “with more than 80 entries, IAAPA is thrilled our jury of industry operators and members selected the top six winners for IAAPA Expo Asia’s Brass Ring Award program. Marking the return of our premier event with exhibit winners is a tremendous way to elevate the excitement that’s been building around our Singapore event.”

DOF Robotics has exhibited at several trade shows and conferences this summer. In May, the team exhibited at the AALARA (Australian Amusement, Leisure and Recreation Association) Conference on the Gold Coast in Australia, and the Saudi Entertainment and Amusement (SEA) Expo 2023 in Riyadh, Saudi Arabia.

More information on DOF Robotics 

IAAPA Expo Asia is the premier trade show for the attractions industry in Asia. General managers, owners, and CEOs of amusement and theme parks, hotels and resorts, water parks, family entertainment centers, location-based entertainment centers, historic/cultural/tourist attractions, museums and science centers, zoos and aquariums, and cruise lines travel to the show to buy rides, connect with attractions industry experts, and more.

Image. Innovations were across the IAAPA Expo Asia trade show floor. DOF Robotics created a ride simulator that combines VR with a motion platform capable of turning riders 360 degrees.

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