Booking Boss signs channel manager deal with VGS Sydney

Booking Boss, the leading provider of online booking, ticketing and POS solutions in the tourism and attractions sector in the Asia-Pacific region, has signed a landmark deal to provide their channel management solution to VGS ticketing platform SnApp.

VGS clients includes some of the largest attractions in the world that now have the opportunity to connect seamlessly into global distribution networks that allow their customers to book tickets via multiple platforms.

Renee Welsh, Chief Executive - Solutions Group for Booking Boss owner Helix Leisure explains “with changing consumer purchase behaviour for attractions and the increasing emergence of online travel agencies (OTAs) in this sector, it allows for VGS clients to access a global distribution network easily without all the hard work and lengthy timeframes of connecting them one byone, client by client.

“It’s also a win for the consumer who will now be able to view live availability and get instant confirmations to some of the worlds most loved attractions via their preferred OTA, in their language and via their preferred payment method. It’s about making ticketing and booking frictionless for the customer.”

VGS Chief Executive, Paolo Moro added “with the integration of Booking Boss’ Channel Manager, the VGS platform further extends its real-time connection to hundreds of distributors.

“The new option is highly beneficial to our clients, who optimise even more their global visibility and distribution capabilities, and to our client’s guests who have direct access to the latest offers already during their travel schedule and booking.”

VGS was established in 2011 by a group with decades of experience in supplying state of the art ticketing systems and ticket distribution services for leisure, entertainment and cultural businesses worldwide.

Working across theme parks, monuments, events, theatres, stadiums and more, VGS has been devoted to perfecting the most advanced ticketing platform -leveraging on the founders' incomparable market experience and on the latest technology standards.

Booking Boss is a cloud based ticketing and booking management software for attractions and tours. Booking Boss clients receive increased business visibility through centralised ticketing which allows them to make informed business decisions, improve internal processes and streamline customer ticketing and booking experiences.

Images: Booking Boss team members celebrate the business' fifth anniversary in May. 

16th January 2018 - HELIX LEISURE ANNOUNCES BOOKING BOSS ACQUISITION

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29th August 2017 - NIELSEN LAUNCHES ESPORTS BUSINESS TO OFFER DATA AND INSIGHTS TO KEY STAKEHOLDERS

26th November 2014 - AUSTRALIAN AND NEW ZEALAND ATTRACTIONS HONOURED AS INDUSTRY’S BEST AND BRIGHTEST

10th July 2014 - EMBED AND LAI GAMES COMBINE FORCES AS HELIX LEISURE 

3rd May 2014 - 25 YEARS OF TOURISM CELEBRATED AT NSW TOURISM AWARDS LAUNCH 

11th February 2013 - LAI GAMES FORMS NEW DIVISION TO MANUFACTURE AND MARKET PAY-PER-USE LOCKERS