Australian Outback Spectacular welcomes RB Sellars as new presenting partner

The Australian Outback Spectacular has announced rural outfitters RB Sellars as the new presenting partner for its live entertainment dining experience. 

As presenting partner of the Australian Outback Spectacular, RB Sellars will outfit all team members in their hard-wearing workwear and down-to-earth wardrobe essentials which have become the quintessential Australian country uniform.

Welcoming the partnership, Australian Outback Spectacular General Manager, Shane Phillips said this is a truly authentic partnership with both organisations sharing many wonderful synergies including a commitment to Australian rural communities.

Phillips explained “the Australian Outback Spectacular is a Gold Coast icon which has captivated the hearts of over 2.5 million people with our track-record of producing high-quality shows and it is wonderful to welcome RB Sellars as our presenting partner to continue this legacy.

“This is an incredibly exciting partnership with two Australian owned and loved brands combining to provide guests with authentic and inspiring Australian stories.

“We look forward to working together with RB Sellars on showcasing and celebrating the Australian way of life.”

RB Sellars General Manager, Adam Wilkinson, said RB Sellars has been outfitting those who share a passion for the land since 1996, noting “we are proud to be the presenting partner of Australian Outback Spectacular’s Heartland which celebrates the hard-working Aussies and their remarkable families who make up the fabric of rural life.”

Image credit: Australian Outback Spectacular.