Australasian Leisure Management
Aug 23, 2022

AFL’s Adelaide Crows reveal plans for new headquarters at Thebarton Oval

The Adelaide Crows’ search for a new headquarters appears to be over with the AFL club announcing plans to establish a base and home ground at the city’s Thebarton Oval.

Announcing the concept to develop a 9.1 hectare site with two ovals, one the size of Adelaide Oval and the other similar to the MCG, along with an indoor training facility, Club Chairman John Olsen today advised that he written to members saying negotiations were underway with the City of West Torrens and the SANFL, which currently leases the site in the Adelaide western suburb of Torrensville.

Advising that said he expects the project to cost at least $75 million - towards which the club expects to secure South Australian Government funding for - Olsen said the headquarters, which the club hopes to move into in 2025, would include facilities for the Crows AFLW players.

Commending the proposal, Olsen stated “this development will underpin our football-first focus and it will benefit our players, coaches, staff, corporate partners, members and supporters, as well as the local community, for many years to come.

“Aside from being a state-of-the-art headquarters for all players, coaches and staff, it will be our AFLW team’s home ground, having dedicated facilities for both athletes and spectators.

“There will also be many and varied opportunities to celebrate our heritage, and engage with members, fans and the broader community.”

Looking to move their headquarters from the city’s West Lakes since AFL games were relocated to Adelaide Oval in 2014, between 2019 and 2020 the club proposed moving to a new facility to replace the ageing Adelaide Aquatic Centre but pulled out as COVID-19 hit impacted its finances.

Earlier this year it was revealed that its bid to build a new headquarters as part of the redevelopment of the old Brompton Gasworks site in the city's inner-west had been overlooked in favour of MAB Corporation’s plans for a hotel and housing on the site.

The proposal revealed by Olsen also includes a new aquatic centre encompassing cutting edge hydrotherapy resources, as well as leading rehabilitation and medical amenities, with publicly accessible allied health services and a new and improved council community hub.

The plan also includes more member and fan focussed areas, including an interactive museum and café, along with greater on-site car parking options.

The club and City of West Torrens said the community would also be able to access to green space at the site, except during training.

City of West Torrens Mayor, Michael Coxon advised “all the fencing around Thebarton Oval will be done away with and it will be a magnificent precinct.”

Olsen said the site was about 30% bigger than the previous one considered at the old Brompton Gasworks.

The Crows failure to be included in the redevelopment of the Brompton site is under review by the current South Australian Government.

Thebarton Oval was the home ground of former SANFL club West Torrens Eagles, until they merged with Woodville and moved to Woodville Oval. The SANFL currently hold the lease to the ground, with the local Adelaide Footy League holding a sub-lease.

Images: Concepts for the Crows' new headquarters at Thebarton Oval. Credit: Adelaide FC/City Collective.

Related Articles

Demand for tickets sees inaugural AFLW match between Essendon and Hawthorn moved to Melbourne’s Marvel Stadium
Aug 14, 2022
Ikon Park transformed into Victoria's new home of AFLW
Aug 14, 2022
AFL reveals ticket price freeze for finals series
Aug 9, 2022
Looking to reduce plastic cup waste Adelaide Oval will now serve alcohol in cans
Jul 28, 2022
AFL to invest $5 million to back grassroots participation for girls and women
Jun 14, 2022
Public consultation opens today on location for new Adelaide Aquatic Centre
Jun 14, 2022
AFL’s Gillon McLachlan says new stadium key to Tasmania’s bid for 19th competition team
Jun 9, 2022
Consultancy firms engaged to further assess Northern Territory AFL club potential
Jun 6, 2022
AFL announces club membership numbers surpassing one million
May 10, 2022
Adelaide Oval allows return of unvaccinated patrons
Apr 14, 2022
89% rise in AFLW club membership numbers
Apr 4, 2022
Fire scare prompts partial evacuation of the MCG during Collingwood vs Crows clash
Mar 26, 2022
AFL plans return to normality for 2022 season
Feb 22, 2022
Adelaide Crows lose out on bid to redevelop former gasworks site for new headquarters
Jan 31, 2022
Adelaide Crows Director resigns over Club's vaccination policy
Dec 8, 2021
AFL's Port Adelaide to get $15 million in Federal funding for planned Alberton Oval redevelopment
Nov 29, 2021
Collective Mind cleared of wrongdoing in relation to 2018 Adelaide Crows pre-Season training camp
Sep 29, 2021
AFL hits Adelaide Crows with $50,000 fine following breach of COVID-19 protocols
Jun 6, 2021
Adelaide Crows name former Hawthorn executive as new Chief Executive
Mar 4, 2021
Adelaide City Council looks for government funding for aquatic centre revamp as AFL’s Crows dump headquarters plans
Apr 29, 2020
AFL’s Crows reveal plans to replace Adelaide Aquatic Centre with new training base
Dec 10, 2019
$17.5 million plan to transform North Adelaide’s Prospect Oval
Nov 20, 2017
SANFL agrees sponsorship and education partnership with Torrens University Australia
Apr 3, 2017
Coopers wins naming rights for Adelaide's Hindmarsh Stadium
Jul 2, 2013
West Lakes/AAMI Stadium set for residential and retail redevelopment
Mar 18, 2011
Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.