Australasian Leisure Management
Jan 23, 2014

Technogym to introduce 'Let's Move for a Better World' campaign

Technogym is set to introduce the 'Let's Move for a Better World' campaign, focused on promoting and tracking exercise among end-users and fitness facilities throughout the world.

Set to be launched in March, the innovative campaign aims to encourage members at fitness facilities to become more active - with the added social cause of giving back to their local community.

Fitness facilities from all over the world can compete in Let's Move for a Better World. Simply, members at participating fitness facilities will accumulate MOVEs (Technogym's metric of movement) by exercising on Technogym cardio equipment.

The fitness facility that accumulates the most total number of MOVEs during the allotted time period of the campaign is deemed the winner and will receive the opportunity to donate a set of Technogym Easy Line equipment to a local school of their choice in addition to a seminar promoting healthy lifestyles.

Fitness facilities participating in this campaign can benefit in many ways. The campaign itself provides an opportunity to attract new members through an enticing incentive while also entertaining current members through a fun and interactive competition.

In turn, members benefit with an extra motivation to better their own health while also personally contributing to a cause that can positively impact their own community.

Let's Move for a Better World is the culmination of Technogym's 20 year commitment to Wellness as an opportunity to build a more sustainable society based on individual health and well-being.

Fighting against sedentary lifestyles in all age groups is a common goal and one of crucial importance.

This competition provides an avenue to make significant lasting impressions while setting an example and motivation for all to move more.

To involve members in this new and exciting competition (and perhaps attract new ones) and to make an impact in your local community contact Technogym to advise of your interest.

For more information go to www.technogym.com/us/contact/well-call-you-back/489

Click here to view the Technogym entry in the Australasian Leisure Management Supplier Directory. 

15th January 2014 - TECHNOGYM LAUNCHES GOOGLE GLASS CONTROLLED TREADMILL

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