Australasian Leisure Management
Mar 19, 2018

Technogym connects more than 150,000 people to move for a better world

Just one week since the launch of the 2018 edition of Technogym’s Let’s Move for a Better World campaign, over 150,000 people around the world are taking part in the initiative at more than 1,000 fitness centres in 29 countries.

Leveraging Technogym technology and connected equipment to motivate people to move more and more regularly, from 12th to 31st March, members of fitness and health clubs taking part in the campaign are joining their forces to donate their exercise and promote the Wellness lifestyle in their local towns or communities, challenging each other on the cumulated MOVES (Technogym’s unity of measure for movement) in their facilities.

By using connected Technogym equipment, participants can measure their training efforts and donate their MOVEs on MyWellness Cloud, Technogym 's cloud-based digital platform. Upon reaching predefined movement goals, each Club can win a Technogym product to donate to any non-profit association of its choice which operates in fighting obesity and sedentary lifestyles.

Such a significant level of engagement has been possible by leveraging Technogym’s industry-unique digital Ecosystem that has reinvented the way people access their wellness and health, and allows fitness industry operators to provide a new digital offering to their members.

Thanks to the Technogym Ecosystem - the easiest and most comprehensive platform connecting fitness equipment, the first cloud based platform in the industry, apps and wearable devices - people can seamlessly manage their personal lifestyle anywhere and anytime introducing a completely new and personalized approach to wellness, fitness and sport.

The Technogym Ecosystem allows operators to develop new business models by delivering personalised and engaging wellness experiences to their members inside their clubs, but also wherever and whenever their clients choose to train. Moreover, when it comes to health management and welfare programs this new technology can open totally innovative scenarios for a different cooperation between the fitness industry and corporations, insurances and the health sector. 

Click here to contact Technogym Australia via their entry in the Australasian Leisure Management Supplier Directory.

Images: Campbelltown facility Aquafit generated Australia's most MOVES.Aquafit in the 2017 edition of Technogym’s Let’s Move for a Better World campaign (top) and Technogym's new SKILLRUN technology (below).

19th January 2018 - AQUAFIT MANAGER KRISTEN GREEN TO RECEIVE IHRSA WOMAN LEADER AWARD

15th January 2018 - TECHNOGYM LET’S MOVE FOR A BETTER WORLD CAMPAIGN RETURNS IN MARCH 2018

15th December 2017 - TECHNOGYM LAUNCHES NEW PERFORMANCE TREADMILL; OPENS MELBOURNE OFFICE

23rd October 2017 - TECHNOGYM TO HOST GLOBAL WELLNESS SUMMIT IN 2018

7th October 2017 - TECHNOGYM EQUIPPED C2K CASTLE HILL PRESENTS WELLNESS CHOICES OF THE FUTURE 

14th June 2017 - TECHNOGYM INTRODUCES APPLE WATCH COMPATIBILITY 

16th May 2017 - AQUAFIT GENERATES AUSTRALIA’S HIGHEST LET’S MOVE FOR A BETTER WORLD PARTICIPATION

28th April 2017 - TECHNOGYM SIGNS ON AS GOLD COAST 2018 OFFICIAL EQUIPMENT SUPPLIER

16th April 2017 - 140,000 PARTICIPANTS JOIN WITH ‘LET’S MOVE FOR A BETTER WORLD’ CAMPAIGN 

28th February 2017 - TECHNOGYM ENCOURAGED BY BIGGEST EVER LETS’S MOVE PARTICIPATION NUMBERS

4th February 2017 - TECHNOGYM INVITES PARTICIPATION IN LET’S MOVE FOR A BETTER WORLD 2017 

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