Singapore Airlines and Fairfax Events partner for City2Series

Singapore Airlines has announced its backing of Fairfax Events’ City2Series events, signing a new, three-year sponsorship commitment to start in 2015.

The City2Series includes running events across Australia’s major cities including Brisbane (City2South, 14th June 2015), Perth (Swan River Run, 26th July 2015), Sydney (City2Surf, 9th August 2015), Canberra (Canberra Times Fun Run, 6th September 2015) and Melbourne (City2Sea, 15th November 2015).

The events attract more than 250,000 participants annually across the five events and raises $10 million for charities each year; promoting healthy lifestyle choices and an interest in running around the country.

Commenting on the partnership, Singapore Airlines’ Regional Vice-President Southwest Pacific, Tan Tiow Kor, stated “we look forward to this partnership with Fairfax, supporting such iconic events across the country.

“The City2Series provides us with the perfect opportunity to further demonstrate our commitment to the Australian market, where we have operated services for over 45 years.

“2015 marks a particularly significant milestone for Singapore itself, with the country celebrating 50 years of independence. The City2Series will give us a great chance to celebrate this exciting occasion with communities across the country.”

Fairfax Events’ Head of Sport, Rebecca Wilmer added “Fairfax Events are thrilled to welcome Singapore Airlines across our events and look forward to building a great relationship over the coming years”.

This is familiar territory for Singapore Airlines which has sponsored City2Surf in the past, most recently in 2008.

This year the City2Surf event falls on Singapore’s National Day (9th August), so participants will have the opportunity to join in celebrations for Singapore’s 50th anniversary of independence.

Image shows Melbourne's City2Sea event.

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