Mondrian announced as platinum sponsor for Hong Kong Pride Parade 2024
Mondrian Hong Kong has been announced as Platinum Sponsor of the 2024 Hong Kong Pride Parade, underscoring its dedication to inclusivity and equality in the city.
Going beyond traditional sponsorship, Mondrian Hong Kong’s will host the highly anticipated Official Pride Party and a special collaboration featuring Bangkok’s Sundry Bar. These events, held at Avoca, the award-winning cocktail bar on the 38th floor, reflect Mondrian’s dedication to cultural celebration, LGBTQIA+ allyship, and fostering an inclusive community.
Platinum Sponsorship and Partnership with Hong Kong Pride Parade
Hong Kong Pride Parade has become a key event for LGBTQIA+ advocacy in Hong Kong since its inception in 2008. Organised annually, it has consistently aimed to provide a platform for awareness, inclusivity, and the push for anti-discrimination legislation. The 2024 Parade adopts the theme “Our Voices, Our Rainbow,” spotlighting diverse identities and encouraging open dialogue on equality. As Platinum Partner, Mondrian Hong Kong supports this mission, building on its previous Pride Month initiatives in June including queer DJs and inspired cocktails at Avoca and the Doll Factory, a rave featuring trans and gender non-conforming DJ talent from across Asia, with proceeds benefiting gender-affirming care.
The Official Hong Kong Pride Parade Party: A Night of Unity and Celebration
On 23rd November, Avoca will host the Official Hong Kong Pride Parade Party, a vibrant night dedicated to celebrating self-expression, unity, and pride. Avoca, recognised for its programming and recently awarded Best Cocktail Bar - Gold at the 2024 Best Bar Awards, is a dynamic venue that invites guests to connect in an atmosphere that champions inclusivity and cultural expression. Hosting this event aligns with Mondrian’s commitment to providing experiences that celebrate diversity and community.
Mondrian Hong Kong continues to champion inclusive and forward-thinking cultural programming. With initiatives ranging from Pride Month events earlier this year to partnerships with artists and activists, Mondrian Hong Kong consistently works to create spaces that foster connection, expression, and inclusivity. This commitment extends beyond Pride Month, as the hotel strives to cultivate an environment welcoming to all, including both guests and team members.
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