littleBIG awarded Agency of the Year in Travel Marketing Awards
Full-service agency littleBIG, has been awarded Agency of the Year in the Mumbrella Travel Marketing Awards held this week in Sydney.
The Awards celebrate leading APAC travel marketers.
Celebrating 16 years in 2023, littleBIG is a full-service marketing agency that propels food & drink, tourism and lifestyle brands and experiences. The agency comprises a smart and curious collective of experts who take the nimble, inventive approach required for “littler” brands and apply it to “bigger” brands.
littleBIG’s submission was centred around its creative efforts in the travel industry, coming out on top against all Creative, PR and Media entrants.
Creative Director Rich Harley shared “It’s so nice to be acknowledged. We’re really thrilled.
“Our creative approach balances limitless thinking with pragmatic problem solving and it seems to really work for our travel clients.
“We also work so closely with our Strategic and PR & Content teams which I think is another element of our success.”
The win comes hot on the heels of the agency’s 2022 win for PR Agency of the Year in the same Awards program.
Award criteria included industry participation, organisational culture and of course successful work in the Travel industry.
The winning work included a raft of branding, design, creative direction, event and advertising creative for clients across the Travel industry spectrum including Destination Marketing Organisations like Visit Grampians, to Tourism Town of the Year City of Ballarat, aviation clients Melbourne Airport and Bamboo Airways, destination festivals like Sip and Savour, hotel group The Ascott Limited and tourism destinations like Sovereign Hill.
Current littleBIG destination clients include City of Ballarat, Visit Grampians, Innocent Bystander Yarra Valley, Devil's Corner Tasmania, Queen Victoria Market, Murray Regional Tourism, Sovereign Hill, WAMA, Great Australian Beer Festival Geelong, Australian Incentives & Meetings Event (AIME).
littleBIG is currently accepting new clients. Enquiries via littlebig.marketing/
Image: littleBIG Director Sally Harley with Creative Director Rich Harley
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