Australasian Leisure Management
Sep 8, 2013

Holiday rentals set to become more popular than hotels within 10 years

Holiday rentals will become more popular than hotels within the next ten years according to the latest research from The Stayz Group Accommodation Index (SGAI).

The report found that 60% of property owners across the nation believe that holiday rental accommodation will become a more favourable option for those looking for a domestic break by 2023. More than a third of these owners (38%) were confident holiday rentals could become more popular than hotels as soon as 2018 with holidaymakers clamouring for the flexibility and uniqueness holiday homes provide.

The report surveyed 1,200 holiday rental owners across a number of property types across the country, including holiday houses, bed and breakfasts, serviced apartments, cabins and cottages and provides an annual insight into Australia's growing holiday rentals industry.

Healthy holiday rental market
The research suggests the holiday rental market is continuing to grow from strength to strength, indicating a healthy market with lucrative growth opportunities. More than a quarter of holiday rental property owners achieved a profit of over 20% in the 2011-2012 financial year and 5% secured a substantial profit of over 60%.

A third of the owners surveyed forecasted their property occupancy to be over 60% during the 2012/13 financial year while over half (51%) of owners of self contained apartments expected their occupancy levels to be over 60%.

The Stayz Group General Manager Anton Stanish explains "the holiday rental industry is in great shape and we are delighted to see that property owners across the nation are reaping the rewards of their consistent hard work.

"We have continued to witness a strong rise in traffic and the number of enquiries from holidaymakers across The Stayz Group portfolio of sites over the past 12 months and we expect this will continue into 2014."

Making money
Over a third of owners (34%) said they chose holiday rentals as they afforded higher opportunities than permanent rentals, while almost one in five (19%) admit they went into the holiday rental market for better tax incentives and future earning potential.

Despite three quarters of property owners having a job in addition to their holiday rental management, more than a quarter (29%) are looking to cash in on the lucrative market by taking on another rental property to further boost their income.

The Stayz Group
The Stayz Group is the number 1 holiday rental group in Australia, with over 48,000 holiday property listings covering hundreds of locations throughout Australia

The Stayz Group has over 2.4 million website visits per month (Hitwise April 2013) and more than 1.4 million online newsletter subscribers (Fairfax April 2013)

The Stayz Group offers Australian property owners an opportunity to list their rental properties online and make the most of their investment

Faifax Media
Fairfax Media is Australasia's leading media company with metropolitan, rural and regional publications and websites across Australia and New Zealand. Fairfax Media publishes the highly respected metropolitan publications The Sydney Morning Herald and The Age along with, Australia's leading online news websites.

For more information go to www.stayz.com.au/

26th December 2012  - AUSTRALIANS UNABLE TO ESCAPE WORK AND SOCIAL MEDIA WHILE ON HOLIDAY

5th September 2011 - STAYZ GROUP SURVEY REVEALS INVESTMENT IN ECO-FRIENDLY HOLIDAY PROPERTIES LEADS TO INCREASED BOOKINGS

21st July 2011 - BOOMING HOLIDAY RENTAL INDUSTRY COMES TOGETHER FOR INAUGURAL SUMMIT 

5th January 2010 - SUMMER HOLIDAYS POINT TO NSW TOURISM RECOVERY

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