Goodlife takes Hypoxi weight loss studio concept to North America

Leading full service fitness club chain Goodlife Health Clubs is to expand the HYPOXI weight loss studio concept operating in its Australian clubs into the US and Canadian markets.

The move is a result of the success of the HYPOXI weight loss studio concept and, with Goodlife holding the exclusive distribution and franchise rights for HYPOXI in North America and Canada, HYPOXI USA will open its first two studios in Scottsdale and Phoenix, Arizona this month, with plans to then launch its HYPOXI franchise concept nationwide.

In 2012, Goodlife Health Club piloted an in-club HYPOXI studio to offer a premium, targeted weight loss service to its members. Based on the success of that first studio, Goodlife developed an in-club studio concept that has now grown to a portfolio of 12 studios across four States.

Through its parent company Ardent Leisure Group, Goodlife acquired the exclusive distribution rights for HYPOXI in Australia and New Zealand last year, and now oversees the national, independently owned network of 84 HYPOXI studios.

In addition to independent franchise operators, HYPOXI USA will target health club chains who are looking to add a premium point of difference or convert underutilised club floor space into a profitable studio.

Developed by esteemed Austrian sports scientist, Dr. Norbert Egger, a pioneer in the use of weight loss and compression technology, HYPOXI is a globally proven and trusted exercise and targeted weight loss method.

Since launching in the European market in 1997, HYPOXI has helped people fine tune their bodies, expanding its presence to more than 50 countries.

HYPOXI combines low impact exercise, healthy nutrition and vacuum and compression therapy to target stubborn fat in problem areas. Scientific studies have proven HYPOXI to be up to three times more effective than traditional exercise at targeted fat burning.

On average, after completing a four week program of 12 sessions, clients can expect to lose a dress or trouser size (around 26cm) from the targeted area.

To find out more, go to www.hypoxi.com.au (in Australia/New Zealand) or www.hypoxibody.com (in the USA/Canada).

For more information on HYPOXI click here to view the Hypoxi Australia Pty Ltd entry in the Australasian Leisure Management Supplier Directory.

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