Global Wellness Institute launches country-specific Geography of Wellness microsite

The Global Wellness Institute (GWI) has launched a new Geography of Wellness microsite to showcase the wellness economies of different countries.

Commencing with Singapore, the new platform is designed to provide a clear picture of where countries are positioned in the global wellness market while also giving countries a platform to showcase their wellness assets.

Introducing the initiative, GWI Chair and Chief Executive, Susie Ellis explains “every destination has something unique to offer when it comes to wellness - both for locals and tourists alike. Forward-looking countries and regions are realising there's no better time than now to start planting the seeds to grow the positive impact wellness will have on its citizens, community and economy in the years to come.”

“Wellness is on a huge upwards trajectory and GWI’s rich country and regional data is a key tool for helping investors, business leaders and government agencies crystalise the significant wellness market opportunities ahead.”

With the GWI’s 2021 research report, The Global Wellness Economy: Looking Beyond Covid, forecasts that the wellness economy is on track to expand to US$7 trillion by 2025, Singapore’s status as the first country on the platform is supported by the Singapore Tourism Board as GWI’s exclusive Country Partner.

Wellness in Singapore
According to the GWI’s research, Singapore’s wellness economy is ranked 14th among Asia-Pacific’s 45 countries, a region that was also one of the fastest-growing wellness markets (+8.1%) between the 2017 to 2019 pre-pandemic years and shrank the least during 2020 (-6.4%).

The Geography of Wellness platform also highlights Singapore’s standings in the 11 wellness sectors that GWI tracks within the wellness economy.

In 2020, Singapore ranked among the top 30 countries in several categories, including #19 for Wellness Real Estate, #29 for Public Health, Prevention & Personalized Medicine, and #30 for Traditional and Complementary, among the 218 countries worldwide where GWI collects data.

Ong Ling Lee, the Singapore Tourism Board’s Executive Director of Sports And Wellness, noted “the wellness economy data that the GWI provides is important as it will help us identify opportunities to grow Singapore’s appeal in the wellness tourism space.

“As a city in nature where rest and rejuvenation are just a heartbeat away, we believe Singapore is well-positioned to be a leading urban wellness haven. Our accessible and innovative wellness offerings set us apart from other destinations.”

In addition to featuring country-specific wellness economic data in the Geography of Wellness section of the GWI website, the partnership also includes a dedicated Singapore Wellness Economy Report.

Looking ahead, the GWI is preparing additional country reports which will be released in the coming months.

Images: TFX Singapore.