Eventbrite and YouTube partnership officially launches in Australia and New Zealand

Eventbrite's integration with YouTube has been officially launched in Australia and New Zealand with the combination of Australasia's biggest music streaming service with the region's largest platform for live experiences seen as great news for local music venues, festivals and artists.

Since the partnership launched in the USA in October last year, over 500 venues and festivals have had success selling tickets through the Eventbrite/YouTube integration, which displays ticket links to shows in the most valuable real estate immediately below the videos on Official Artist Channels - in the YouTube app, and on desktop.

Josh McNicol, General Manager of Eventbrite APAC commented “Australia is home to so many exciting live music venues, festivals and artists, which is why we’re thrilled to be one of the first markets outside North America to benefit from this partnership.

"Eventbrite’s integration with YouTube helps connect Aussie music fans with the artists they love at their favourite local venues and makes the discovery and purchase of tickets easy - which is a win-win for venues, artists and fans alike."

With YouTube and Eventbrite, artists can directly reach new and existing fans at the moment they’re most engaged, inspiring them to purchase a ticket to a live show at one of Australia’s top independent venues and festivals.

YouTube is one of over 50 Eventbrite distribution partners that help promoters, event managers, producers, and creators around the world reach wider audiences. Alongside YouTube, Evenbrite will leverage the power of video discovery to help their clients drive ticket sales, support artists that play their venues, and give fans an optimum live music experience.