Zoos South Australia selects Gateway/VTicket access solution

VTicket has been selected by Zoos South Australia to provide the Gateway Ticketing Systems Galaxy® Product Suite to its two locations, the Adelaide Zoo and Monarto Zoo.

Looking for a new management system, Zoos South Australia, the charitable conservation society that runs both Adelaide Zoo, Australia’s second-oldest zoo, and Monarto Zoo, Australia’s largest open-range zoo, appointed Strategy at Work, IT strategy and architecture consultants, to guide the improvement of systems to support business operations including booking, ticketing and retail.

An extensive, rigorous, global Expression of Interest and Request for Proposal process was undertaken to identify the most suitable business system partner for Zoos South Australia.

The proposal from VTicket, the Australian and New Zealand value-added reseller for Gateway Ticketing Systems, focused on providing improvements to the visitor’s experience, operational efficiency and overall value to Zoos South Australia was accepted unanimously by the selection team.

VTicket’s proposal to implement a solution based on the Galaxy® Product Suite was selected based on its proven track record in the world’s leading attractions as well as having successful implementations in Australia.

Commenting on the selection, Lindsay Whitebread, Strategy at Work’s Consulting Partner, explained “we were impressed by VTicket’s enthusiastic, outcome-oriented team, which aligns well with the team at Zoos South Australia.”

Strategy at Work will continue to work with Zoos South Australia and VTicket throughout the implementation phase of the project.

In the first phase, going live March 2016, Zoos South Australia will use the Galaxy® Product Suite for point-of-sale including membership and annual passes, order entry, the new responsive design eGalaxy™ Web Store and Galaxy Connect™, a single-point integration that simplifies and expands supplier-to-distributor and venue-to-venue ticket sales.

VTicket will use Galaxy Connect™ to connect to V3’s Open Booking Exchange (OBX™) branded Tourism Exchange Australia, Australia’s national tourism booking platform.

Commenting on this integration, V3 Executive Director - Marketing Stephen Wells states “this is a significant development for all involved and we are confident that it will be a great success.”

In the second phase, scheduled to launch June 2016, Zoos South Australia will implement features of the Galaxy® Product Suite that increase guest loyalty and satisfaction including debit and stored value cards.

Looking forward to the implementation of the project, Zoos South Australia’s Manager Visitor Experience Danielle Garvey, stated “we look forward to working closely with Gateway/VTicket to ensure our guests are provided with the best possible customer service experience and visitor experience at Adelaide Zoo and Monarto Zoo.

“With our new ticketing solution, we are demanding a high level of capabilities and service (and) we know that VTicket, Gateway and the Galaxy® Product Suite will deliver on these expectations.”

VTicket’s Senior Project Manager Clare Coyne added “we clearly understand and addressed the full scope of Zoos South Australia’s needs.

“We see this an opportunity to not only provide excellence in ticketing and access control but to drive customer satisfaction to new and previously unreached levels”.

Zoos South Australia has been backed in making this essential ticketing system purchase bytheir principal partner Westpac. 

For more information click here to contact Vticket via their entry in the Australasian Leisure Management Supplier Directory.

Main image: courtesy of Monarto Zoo/Facebook.

25th September 2015  - GATEWAY TICKETING SYSTEMS PROVIDES TICKETING POINT OF SALE SYSTEM AT ROTTNEST ISLAND

16th September 2015 - MONARTO ZOO WELCOMES BIRTH OF SOUTHERN WHITE RHINOCEROS

24th August 2015 - ADELAIDE ZOO CELEBRATES GIANT PANDA FU NI’S NINTH BIRTHDAY

20th February 2015 - ZOOS SA RELEASES PLANS FOR NEW WILDLIFE EXPERIENCES AT ADELAIDE AND MONARTO ZOOS

1st December 2014 - SUPPLIER DIRECTORY PROFILE: VLOCKER

5th December 2012 - GATEWAY TICKETING SYSTEMS APPROVES VTICKET AS AUSTRALIAN AND NEW ZEALAND REPRESENTATIVE