Australasian Leisure Management
Feb 28, 2025

TCL Electronics to drive fan experience at 2025 Formula 1 Australian Grand Prix

TCL Electronics has announced its continued collaboration with the Australian Grand Prix Corporation for the highly anticipated Formula 1 Louis Vuitton Australian Grand Prix 2025.

This partnership underscores TCL’s commitment to delivering premium technology that enhances the fan experience at one of Australia’s leading sporting events.

As of the event next month, racegoers at Melbourne’s Albert Park Grand Prix Circuit will be immersed in the action like never before, with TCL’s innovative Mini LED TVs, including its flagship 115-inch X955 MAX Premium QD-Mini LED TV and the artistic NXTFRAME TV, on full display.

These products, along with other exciting offerings, will be showcased at TCL’s ‘Race to Greatness’ activation space, a must-visit hub for fans.

Visitors can test their skills with racing simulators, challenge their reflexes at the reaction wall, and experience the unparalleled visuals and audio of TCL’s latest innovations. To heighten the excitement, the activation will also feature daily competitions and exclusive giveaways, ensuring fans leave with more than just memories of the race.

Expressing the brand’s excitement about continuing its partnership with the Australian Grand Prix Corporation, Rafael Mayen, National Marketing Manager at TCL Electronics Australia, stated “TCL is passionate about innovation and performance, values that perfectly align with the thrill of Formula 1.

“Our presence at the Formula 1 Louis Vuitton Australian Grand Prix 2025 is an opportunity to showcase how our advanced technology, from the impressive 115-inch TV to the immersive NXTFRAME TV, brings fans closer to the high-octane action both on and off the track.”

Emma Pinwill, Chief Commercial Officer at the Australian Grand Prix Corporation, added “partnering with a brand like TCL enhances the experience for our fans by integrating cutting-edge technology into the event.

“From their Race to Greatness activation to their showcase of premium products, TCL’s involvement continues to raise the bar for fan engagement at Albert Park.”

The 2025 Formula 1 Australian Grand Prix 2025 will take from 13th to 16th March.

Image credit: TCL Electronics.

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