Sport NSW name Darren Simpson as new Chief Executive

Sport NSW has named Darren Simpson as its new Chief Executive, taking on the role from Cheryl Battaerd, who stepped down from her role today (12th May) after two and a half years in the position.

During Battaerd’s time in the role Sport NSW has enjoyed significant growth in funding and corporate investment and strengthened collaboration and relations across all levels of Government, with various Government portfolios and the broader sport sector.

Of particular importance has been advocacy and building the case for sport as well as for inclusion, diversity and gender equity within the industry.

Sport NSW’s support for community sport across the State has broadened with the initiation of the Regional Sport Alliance Strategy which is focussed on improved collaboration, performance and sustainability within the sport sector.

Simpson, a well-respected and experienced executive, has worked in the sport, exercise and recreation sectors over 20 years, most recently having been State Manager for Football Operations at AFL (NSW/ACT). He was previously Chief Operations Officer at Greyhound Racing NSW.

He holds a Master of Business Administration in Sports Management and has a track record of achieving significant reforms and initiatives within the peak sporting body environment.

The Board of Sport NSW believe that his experience with peak sporting bodies and in holding long-term leadership positions, combined with his hands-on approach with stakeholder management experience makes him an ideal leader for the organisation aligned with the organisations’ vision for the next five to 10 years.

Simpson’s multi-level experience with grass roots, corporate and government personnel and navigation of strategy, provides Sport NSW with a skill set very well suited to the business.

Sport NSW is an independent, not-for-profit organisation that is the active voice and peak body for sport in NSW. Through its vast membership it represents over 15,000 sporting clubs and associations and 2.5 million participants, workers and volunteers in NSW.

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