Royal visit generates interest in the Red Centre

Luxury desert retreat Longitude 131° has reported a massive spike in web traffic since Tuesday’s arrival of the Duke and Duchess of Cambridge on their current Australian tour.

Lodge operator Baillie Lodges said hits on the Longitude 131° website had been recorded at up to 250 per second during the Royal visit, at times challenging the server’s capacity.

Baillie Lodges Managing Director James Baillie said there had been a clear increase in interest in Longitude 131°, including online, via social media and in direct calls to the reservations team.

Baillie explained “it was an absolute honour to host the Royal couple at Longitude 131° and we’re very glad they were able to experience the spiritual heart of Australia during their tour.

“Uluru is a truly remarkable place with a deep significance to the Anangu people and a special place in the hearts of all Australians.

“It has been a privilege to help share that with the Duke and Duchess and we’re delighted they chose Longitude 131° for their stay.”

Over coming months, Baillie hopes that the Royal visit will translate into greater bookings and increased interest in tourism in the Central Australia.

Baillie Lodges is a collection of intimate luxury lodges in unique Australian destinations.

Capella Lodge on Lord Howe Island launched the portfolio and continues to capture guests in its magic. Southern Ocean Lodge is Australia's most extraordinary luxury lodge offering a premium nature-based escape. Longitude 131° is a gathering of luxury tented pavilions overlooking fabled icon Uluru, delivering a journey to Australia’s spiritual heart. The Baillie Lodges properties are honoured as founding members of Luxury Lodges of Australia.

Click here for more on Longitude 131 lodges.

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