Red Torch to assist Triathlon New Zealand's development drive
Triathlon New Zealand has partnered with international sports marketing agency RedTorch to market the remodelled Tri NZ High Performance Property to prospective commercial partners.
RedTorch will focus on securing a sole partner to support Tri NZ's elite athletes as they compete in the International Triathlon Union's (ITU) World Series each year and prepare for the Rio 2016 Olympic Games.
Triathlon NZ Chief Executive Craig Waugh explained "the appointment of RedTorch reinforces our commitment to excellence and we are happy to have found a competent and enthusiastic partner who will help us in achieving this goal."
RedTorch Managing Director Jonny Murch added "we are very excited to be working on behalf of Triathlon New Zealand, acting as their European based agent. Triathlon is a growing and very current sport with fantastic values. Their appointment of Graeme Maw as their new high performance director is a clear signal of intention. We are looking forward to helping Tri NZ find a new partner to join them on their exciting journey towards the Rio 2016 Olympic Games."
London-based RedTorch will commence its search for a suitable partner to the program with a view to signing a deal prior to the 2013 international calendar getting underway in Auckland next April, the first event in a new four-year hosting partnership between Auckland and the ITU.
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