Precor and Spivi partnership delivers immersive training experience

Precor, a global leader in providing premium fitness products, services, and experiences involving cardio, strength, group training, and networked fitness, and Spivi® Inc, an industry leader in digital interactive displays and performance tracking, have partnered to provide an immersive workout experience integrated with the Spinner® line of commercial indoor cycling bikes.

Spivi technology collects exerciser data such as power, cadence, speed, distance, and heart rate directly from the Spinner® bikes. It then combines that data with user information stored in the cloud, such as age, weight, and performance history. Finally, it generates virtually unlimited visuals, including unique group simulation, leaderboards, videos, and more - all in real-time.

Shay Amir, Chief Executive at Spivi., explained "the partnership with Precor expands the experience of immersive workout and personalised health globally.

"Spivi helps fitness facilities increase member retention by placing members as avatars on a virtual road, setting goals visually, and rewarding members for their fitness activity."

Fitness facilities and Spinning® studios who use Spinner® bikes can now seamlessly integrate the performance tracking features of Spivi into their facilities and offer an immersive workout experience to their members.

Precor Director of Product Management Adam Hubbard explained "the partnership with Spivi allows gym owners and operators to raise the bar on in-gym experiences and help them to grow their business, retain members, and drive additional revenue. We are excited about the capabilities that our Spivi partnership provides and look forward to development of other digital products and services beyond indoor cycling."

Christopher Wilson, Brand Experience and Corporate Marketing Lead, added “as club owners and operators look for ways to remain competitive in the fitness landscape, it is clear that designing authentic and innovative experiences which members are excited to return to is critical for success.

"At Precor, experience design is part of our DNA. We are laser-focused on creating valuable experiences that help operators win. We want to supply more than just products - we want to drive engagement, and drive emotional connection. Spivi understands that, and we are happy to partner with an innovator rooted in experiential solutions."

Click here for Precor's contact details in the Australasian Leisure Management Supplier Directory.