Australasian Leisure Management
Aug 19, 2015

NSW campers and surfers agree strategic outdoor tourism partnership

Two of NSW’s major member organisations with a passion for promoting active outdoor lifestyles, the Caravan & Camping Industry Association NSW (CCIA) and Surfing NSW (SNSW), have signed a landmark partnership with the aim of bringing their activities to an ever expanding audience.

With many caravan/holiday parks enjoying beachside locations and offering a wide range of accommodation options from campsites, to caravan sites, cabins to high end ‘glamping’ style experiences, the partnership will also help create a link between surfing activities and NSW holiday parks.

CCIA NSW Chief Executive Lyndel Gray explains "this is a fantastic partnership opportunity for the CCIA. It is a great fit for both organisations and allows us to build greater awareness of the amazing experiences and products we offer across the State.

“The surfing community loves to travel and they love the outdoors, and CCIA members have some of the best park locations close to the beach and the best products - like campervans, camper trailers and tents - to make any surfing holiday great.

“We both share a strong engagement with family groups and together we are keen to promote the benefits of getting out and about in NSW, seeing new places, participating in events, enjoying outdoor activities and having active holiday experiences.”

Surfing NSW Chief Executive Mark Windon added “Surfing NSW is excited about the opportunity to work with CCIA as a strategic partner,” Surfing NSW CEO, Mark Windon added "with surfers being habitual travellers, this partnership with CCIA is a no-brainer for Surfing NSW.

"And given the amount of events we complete across the NSW coastline - as well as the number of Surfing NSW boardrider clubs, surf schools and members - we feel there’s some great synergies between the camping and surfing lifestyle.

“Surfing NSW looks forward to the future with CCIA and further consolidating strategic partnerships such as this.”

Gray added "the CCIA has over 400 park members across NSW and, with our searchable website that allows people to find exactly the kind of park they are looking for, or purchase the type of caravan or camping product that best suits their needs, there is something for everyone.

“We look forward to embracing this new partnership and working alongside our new partner SNSW to find new ways of promoting the events and outdoor activities of both organisations.”

Surfing NSW, established in 1963, is the largest and longest running of the recognised state bodies for the sport of surfing in Australia. In conjunction with its ten regional associations, Surfing NSW is responsible for managing events across the state from grassroots level events through to international professional events such as the Australian Open of Surfing.

The Caravan and Camping Industry Association of NSW (CCIA) CCIA is a member based, not-for-profit, organisation. It has a membership of over 710 businesses drawn from owners and operators of caravan and holiday parks, manufactured home estates, manufacturers, dealers and retailers of manufactured homes, caravans, motorhomes, camper trailers, camping equipment and accessories and the service industries.

3rd May 2014 - SURFING AUSTRALIA AND EDITH COWAN UNIVERSITY EXTEND SPORT SCIENCE PARTNERSHIP

24th April 2014 - CARAVAN AND CAMPING HOLIDAYS ENGAGE MORE NSW FAMILIES

13th September 2013 - SURGE IN CARAVAN AND CAMPING HOLIDAYS IN NSW

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