Mulpha Australia acquires staff identification and branded merchandise business

Property and hospitality group Mulpha Australia, has acquired Signal Group, one of Australia's leading providers of staff identification and branded merchandise.

Based in Coomera in South East Queensland, Signal Group has been supplying customised name badges, personal and ID security solutions, awards, trophies, promotional products, workwear, apparel, headwear and signage for nearly 20 years.

Signal Group’s clients include some of Australia’s most prominent national retailers, quick service restaurant, hospitality, education, real estate and healthcare groups, many of whom have been long-standing customers.

Announcing the acquisition, Mulpha Australia Chief Executive, Greg Shaw explained “there’s a high probability that if you’ve eaten at a fast-food restaurant, shopped at a department store, been on a domestic flight or rented a car, or gone to the pharmacy or bank branch, Signal Group is the name behind the name badge you're looking at. We are excited to have Signal Group’s products, team and operations as part of Mulpha Australia’s high calibre portfolio of businesses.

“This is a natural fit for Mulpha as we continue to make strategic investments in hospitality and related business services, in addition to our own blue chip hospitality portfolio.”

Andrew Bottcher has been appointed General Manager of Signal Group, bringing extensive industry experience having previously worked in national sales and marketing roles at Total Uniform Solutions and Lifestyle Australia.

Over 80% of Signal Group’s products are Australian made and sourced. It is a trusted supplier of high-quality products to industry leading brands in retail, hospitality, airlines, education, financial services, property, health and aged care, transport, government & emergency services and the not-for-profit sectors.

Signal Group has a strong emphasis on sustainability and the environment, with its ranges including ecofriendly and reusable products. In addition, Signal Group operates from solar powered premises, and has a product recycling program and take back scheme.

Mulpha Australia is one of the country’s most strategic real estate investors across the hospitality and leisure, residential, commercial, retail and office sectors.

Its portfolio of world class destinations, businesses, luxury properties and products include InterContinental Hayman Island, Sanctuary Cove and Sydney, Bimbadgen and Emma’s Cottage in the Hunter Valley, The Hotel School, Norwest Business and Residential Park and Sanctuary Cove on the Gold Coast. Mulpha has also invested in the development of a new hotel operating system being used across its properties and being marketed to other operators.