Australasian Leisure Management
Sep 23, 2020

Learn2Swim Week sees swim schools offer free lessons for children under five

Returning for its seventh year, Poolwerx’ Learn2Swim Week will see Australia’s swim schools offer free swimming lessons for children under five from Friday 25th September to Sunday 4th October.

Poolwerx and Kids Alive have partnered to back the lessons which aims to reduce child drownings and enhance water safety awareness.

Citing figures that show that last year, 19 children under five tragically drowned in Australia , 12 in backyard pools, new research from Poolwerx reveals almost a quarter of parents surveyed know someone or directly encountered a near-drowning experience , highlighting the importance of teaching children basic water skills to make swimming safe and fun for parents and toddlers.

While swim schools in metropolitan Melbourne will not be able to participate because of Victoria’s lockdown restrictions, Learn2Swim Week will nonetheless see hundreds of swim schools across the country will offer the free swimming lessons.

Ex-Olympic swimming coach and Kids Alive founder Laurie Lawrence, who has partnered with the leading pool franchise business to support the initiative, explains “drowning remains the leading cause of preventable death for children under the age of five, so it’s important kids know how to handle themselves in the water.

“During last year’s campaign, we received over 6,200 lessons requests, which shows the message of water safety is getting through and parents are understanding how vital it is to learn to swim at an early age.”

Reiterating Poolwerx’ commitment to water safety, encouraging parents to take advantage of these free classes, Poolwerx Chief Executive, John O’Brien added “we know swimming is a favourite pastime for all Australians, but sadly, we also know toddlers are most at risk of drowning, particularly in backyards. This is why it is crucial to introduce kids to water safety when they are little.

“As the world’s largest global franchise pool service brand, we have both the opportunity and responsibility to promote safe water practices in our community. Australians are building 20,000 pools in their backyard every year, so Learn2Swim Week remains a really important initiative.”

“Swimming lessons are also a great way for parents to bond with their little ones, and create fun waterside memories.”

Last year, more than 400 swim schools participated in Learn2Swim Week.

Should swim schools not be not open in certain areas due to the COVID-19 pandemic, a free class voucher will be issued, valid for 12 months.

For more information go to www.learn2swimweek.com

Related Articles

Paul Sadler Swimland concerned that limited access to swimming lessons increases drowning risks for children
Sep 23, 2020
Royal Life Saving and Surf Life Saving Australia report males account for 80% of all drowning deaths
Sep 18, 2020
Royal Life Saving survey suggests that swim school enrolments fell by 30% in August
Sep 12, 2020
Swimming Australia highlights role swimming can play in nation’s Coronavirus recovery
Aug 18, 2020
Royal Life Saving publishes new National Swimming and Water Safety Framework for learn to swim programs
Aug 11, 2020
New research has potential to reduce risk of drownings at Australian aquatic facilities
Jul 30, 2020
Swimming Australia partners with MLC to support National Flippers program
Jul 27, 2020
'Culturally Competent’ aquatic centres look to reduce drownings among diverse communities
Jul 14, 2020
Carlile Swimming prepares for re-opening of children’s lessons as of 20th July
Jul 9, 2020
ASSA to stage virtual conference for swim schools
Jul 7, 2020
Swimming legend Laurie Lawrence says outgoing Australian head coach is ‘a w**ker'
Jul 5, 2020
Goulburn Swim School to close after 24 years in business
Jul 2, 2020
ASCTA awards recognise swimming excellence
May 28, 2020
NSW Minister provides Public Health Order exemption for swim squad training
May 20, 2020
Royal Life Saving fears AIS reboot Framework fails to account for swimming and water safety programs
May 20, 2020
ASCTA releases best practices for restarting swim schools and learn to swim programs
May 19, 2020
National Aquatic Industry Safety Committee endorses new risk management guidelines for swim schools and aquatic facilities
May 14, 2020
ASSA raises concerns over future of swim schools
Apr 30, 2020
Drownings fall across Australian summer of extremes
Mar 18, 2020
AUSTSWIM receives funding boost to combat multicultural drownings
Dec 4, 2019
Thousands of under-fives take to the water as part of Learn2Swim Week
Dec 12, 2018
Poolwerx water safety initiative aims to save young lives
Jul 24, 2018
Poolwerx Chairman inducted into Franchise Council of Australia Hall of Fame
Oct 19, 2017
Poolwerx study shows Australians unsure on commercial pool hygiene
Dec 12, 2014
Australasian Leisure Management Magazine
Subscribe to the Magazine Today

Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.

Mailed to you six times a year, for an annual subscription from just $99.

New Issue
Australasian Leisure Management
Online Newsletter

Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.