HKCEC breaks annual attendance records with 6,000,000 visitors
The Hong Kong Convention and Exhibition Centre (HKCEC) achieved a record event attendance of 5,969,789 during its 2010/11 fiscal year, a surge of 25% from the previous year.
This significant jump in attendance was the result of an enlarged event portfolio, with HKCEC hosting 1,235 events during the year, with many returning events expanding in size.
Throughout the fiscal year a total of 116 exhibitions were held at the HKCEC, utilising an average gross exhibition area of 16,272 metre2. Of the 116 exhibitions, 18 utilised a gross area of 30,000 metre2 or more.
Among the 116 exhibitions, 102 were recurrent exhibitions and 10 were new. Of the recurrent exhibitions, 35 recorded double-digit growth in terms of gross exhibition space compared with their previous editions, with growth ranging from 10% to as much as 83%.
As one example, ART HK 2011 experienced almost 40% growth in size from the previous year, on top of the launch of two new concurrent events: ART FUTURES and ASIA ONE. Besides being a clear indication of the value of doing business at the HKCEC, these growth statistics also vividly reaffirm why the HKCEC's second expansion, which opened in 2009, was necessary.
The venue also welcomed a total of ten new exhibitions, of which five were trade fairs and five were either public & trade shows or public shows. The nine organisers of these shows included four that were based overseas and six that were organising an exhibition at the HKCEC for the first time.
Cliff Wallace, Managing Director of venue manager Hong Kong Convention and Exhibition Centre (Management) Ltd (HML), remarked, "we take pride in serving expanding recurrent exhibitions and introducing new events to our portfolio, both of which further consolidate HKCEC's position as a preferred venue for event organisers. This year's remarkable achievement is a testament to the dedication, professionalism and experience of our 920 enthusiastic staff here at HML. Of the event organisers who responded to our e-questionnaire, 99% rated the service they received 'satisfactory' or above, a gratifying achievement given the vast range of events held at the HKCEC.
"Over its 23 years of operation, the HML team has hosted 39,606 events and has collectively served around 70 million buyers, exhibitors, visitors and guests. These events have contributed significant economic benefits to Hong Kong by generating beneficial spin-offs for related industries, created numerous jobs and business opportunities for SMEs, and raised Hong Kongï¾s international image and reputation."
http://www.hkcec.com
Related Articles
Published since 1997 - Australasian Leisure Management Magazine is your go-to resource for sports, recreation, and tourism. Enjoy exclusive insights, expert analysis, and the latest trends.
Mailed to you six times a year, for an annual subscription from just $99.
Get business and operations news for $12 a month - plus headlines emailed twice a week. Covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism, and venues.