Fitness On Demand and SH1FT to give fitness studios access to high intensity functional training

Sharing a mutual goal - to make premium quality group fitness classes accessible to all - revolutionary new functional HIIT brand SH1FT is to partner with a leading virtual group fitness platform Fitness On Demand™, to deliver its workouts to fitness studios worldwide.

SH1FT (Smart High Intensity Functional Training) is designed to allow people of every fitness level to train smarter and stay fit for life.

The partnership with Fitness On Demand will enable SH1FT to further expand on its mission to develop a workout, technology platform and price point that anyone can take advantage of.

With Fitness On Demand providing fitness studios access to a wealth of premium virtual fitness content, which users can access at designated times scheduled by the facility, or on-demand at a time that suits them, the partnership will see SH1FT release workouts across Fitness On Demand’s GROUP and SO1O products.

These will vary from five minute ‘Rush’ workouts, to longer, themed, group fitness HIIT workouts focusing on cardio, strength and stretching. All workouts will be tailored to all levels and use bodyweight only meaning they can be done anywhere.

Introducing the partnership, SH1FT founder Will Brereton explained “SH1FT are excited to expand our offering into new fitness studios via Fitness On Demand. SH1FT is growing quickly with new instructors and classes launching all the time, but this partnership will allow us to bring our SH1FT workouts to thousands of class goers worldwide which we are absolutely thrilled about it.

Megan Rivero, Senior Manager, Programming & Partnerships at Fitness On Demand added “when we first saw the SH1FT workouts, we knew they would be a fantastic addition to the platform.

“The SH1FT content stands out due to the smart and functional approach to the workouts as well as the unique workout themes.

“The fun and light hearted ethos of SH1FT is something we believe class goers will love. The Fitness On Demand favorite is ‘Grand Slam’, a tennis inspired workout.”

Fitness On Demand offers two products; GROUP™ and SO1O™.

GROUP is designed for fitness studios and small group training zones, instantly injecting hundreds of premium fitness classes into otherwise moderately utilized spaces. Classes broadcast wirelessly on any large format video display, enabling facilities to increase class frequency, format, and quality. SO1O is designed for a single user on the workout floor, transforming even the smallest of spaces into a self-service guided training station with premium content led by the most renowned fitness professionals in the world. 

Click here to contact Fitness On Demand™ via their entry in the Australasian Leisure Management Supplier Directory. 

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