Destination Marlborough appoints new General Manager

Regional destination marketing agency Destination Marlborough has appointed Jacqui Lloyd as its new General Manager.

Lloyd is an experienced destination marketing manager who has previously held senior roles with Tourism New Zealand, Tourism Auckland, Tourism Holdings Limited and most recently at the Adelaide Convention Bureau.

Her in-depth knowledge of international visitor markets, tourism distribution channels, business event attraction and visitor industry stakeholders will be a great asset for Marlborough as the region continues to grow the value of the visitor economy, now worth a million dollars a day to the regions local economy.

Destination Marlborough Chair Nigel Gould said the Trustees were very impressed with the widespread interest in the position, and the obvious experience available, commenting “this reaffirmed the respect that Marlborough has achieved as a region not only in gaining great momentum, but one which is well recognised for the further potential that exists."

Lloyd (pictured), who will officially start her new role on Tuesday 6th June, is no stranger to Marlborough having spent many a holiday at the family bach in the Marlborough Sounds.

Destination Marlborough is a not-for-profit Trust established by Marlborough District Council to market Marlborough as a visitor destination. The organisation also operates the Picton, Blenheim and Havelock i-SITE Visitor Information Centres and Business Events Marlborough on behalf of the region.

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