Australasian Leisure Management
May 23, 2011

Core Health Club Launches Interactive Fitness Technology

Victorian Core Health Club has introduced new technology to help in its campaign for a healthier community with the installation of MobileFit, an interactive fitness technology system.

MobileFit is an online exercise tracking system that combines user feedback with recommendations from a trainer to create personalised workout programs for members. The system provides additional support for new health club members and is designed to help members stay motivated.

MobileFit workouts adapt and change as the user provides feedback on workouts completed. Users can log their progress at the club via a touch screen kiosk, online at though a web login and even through their smart phone.

The MobileFit system rewards members with 'Wellness Points' every time they complete exercise. These points can be traded in for exciting rewards such as free personal training and massage.

Owner Joe Russo explains that Core Health Club's mission is to help improve the health and wellness of all its members stating "we're in the business to make member's lives better (and) to make our community healthier. MobileFit is helping us do that by engaging our members in an exercise program that leads to a healthier lifestyle."

Fitness clubs throughout Australia and the US are using MobileFit to;

• Increase profitability through higher member retention rates
• Improve personal training conversion rates (up to 35%)
• Engage more members without increasing staffing costs
• Eliminate the problem of lost member workout cards

For more information contact 03 9841 5907, E: info@mobilefit.com.au

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